Top 5 things graphic designers hate (and how to fix them)

Image Management Made Simple

Filling in thewhite space

There isn't enough white space on this slideThere isn't enough white space on this page for readers to know where to start. So, you probably have already skipped this slide.

This isn't an ideal slide design. Doesn't it feel cluttered?

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Fact: There really is an excessive amount of "copy" on this slide.

Use simplicity over clutterKeep your content looking clean. Create templates for others to use and make them accessible.

Choosing anycolor or font

This doesn't align with your brand image

Unless your brand has designated fuschia as it's color and comic sans as your font, you shouldn't have any documents that look like this. This is an extreme example but whatever your font may be, keep it consistent.

Brand consistencyEnsure people know how to represent your brand correctly. Create a document for your brand guidelines, highlighting your company’s chosen colors, fonts, logos and style.

Treating web and print files appropriately

This PNG isn't ideal for print

Be clear in your description of filesNot everyone knows when to use an RGB or a CMYK file. When uploading your files, label them for their intended use. Provide a “company logo for print” and a “company logo for web”, erasing any confusion over their use.

Being everyone’sgo-to for storage

Do these messages look familiar?● Can I get that logo file again?

● Did you send me that presentation template yet?

● I need those files for the event on Wednesday.

Use an image management systemYou back up your work, but you simply don’t have time to be the backup for all of your colleagues and clients. Whether a computer crashes or files get lost, anyone who needs your graphic content can access it on a cloud based image management system.

Really small,low-res images

This can't represent your brandA 72dpi image may work for the web, but when you are creating a video or a print design, you need something more.

Manage your original filesInstead of trying to work with small, low-res images in the wrong formats or from the web, store your highest-quality graphics and vector logos in one easy-to-access location.

We can helpat Smartimage.com