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Presented at Coverings 2014. Review of Tile of Spain activities and statistics in the U.S. Trends include sustainable architecture, ventilated facades, renovation, green/photovoltaic/Nox tiles, LEED, slim tiles, large format tile, 3D ceramic, innovation, and examples of contemporary architecture with Spanish ceramic tile.
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COVERINGS 2014
TILE OF SPAIN IN U.S.COVERINGS
TILE OF SPAIN: 27 YEARS AT COVERINGS
61 SPANISH ENTERPRISES (+ 38 %)
TILE OF SPAINEXPORTS 2013
Total turnover: $3,714 M (8%)
Exports: 80%
To 184 countries
2013: 1 €= 1.3281 $
2012: 1 €=1.2848 $Annual exchange average. Source: ECB Monthly Bulletin
TILE OF SPAINEXPORTS 2013
Exports to 184 countries
In 2013 $2,974 M (+11,2%)
In million $ 2008 2009 2010 2011 2012 2013
Total Exports 3,252 2,334 2,316 2,634 2,674 2,974
2008: 1 €=1.471$
2009: 1 €=1.395$
2010: 1 €=1.326$
2011: 1 €=1.392$
2012: 1 €=1.284$
2013: 1 €=1.328$
2013/12
11,2%
TILE OF SPAINEXPORTS 2013_TOP TEN MARKETS
Destination2012
(Million$)2013
(Million$)Variation 2013 /12
France 301.5 302.6 0%
Saudi Arabia 210.6 233.4 11%
Russian Federation
206.6 224.7 9%
United Kingdom 127.0 139.7 10%
Algeria 107.0 132.2 23%
Libia 57.6 125.2 117%
USA 102.3 122.9 20%
Israel 99.2 119.3 20%
Germany 106.6 108.7 2%
Italy 75.0 78.3 4%
2013: 1 €= 1.3281 $
2012: 1 €= 1.2848 $Annual exchange average. Source: ECB Monthly Bulletin
TILE OF SPAIN EXPORTS 2013
Main export countries
TILE OF SPAIN IN U.S EXPORTS 2013
Sells to USA: $ 122.9 M
Variation 2013/12: +20%
World ranking: 7th 5th (no EU)
0
20
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60
80
100
120
140
160
2008 2009 2010 2011 2012 2013
TILE OF SPAINExports evolution to US Market
(Million $)
Tile of Spain strategical pillars
SUSTAINABLE ARCHITECTUREVENTILATED FAÇADES
SUSTAINABLE ARCHITECTURERENOVATION
SUSTAINABLE ARCHITECTUREGREEN&PHOTOVOLTAIC&NOX TILES
University Carlos III Madrid, Spain Estudio Beldarrain- Martín G.
SUSTAINABLE ARCHITECTURELEED CERTIFICATION
Sustainability CID Coverings AwardsGreen House BuildingBudapest, Hungary White Arkitekter AB - DPi Design Kft.
INNOVATIONNEW FINISHES
DIGITAL PRINT
INKJET
COLOUR
3D
METALLIC
BRIGHTNESS
INNOVATION SLIM TILES – HUGE SIZES
Reaching 5 by 12 ft
INNOVATIONOTHER USES
3D CERAMIC PIECES CURVING THE PIECES
3D CERAMIC PIECES LOUVERS & BRISE SOLEILS
INNOVATION 3D – PARAMETRICAL – DIGITAL DESIGN
Ceramic shellArchitectural installation at CEVISAMA
CONTEMPORARY ARCHITECTURE URBAN SPACES
CONTEMPORARY ARCHITECTUREGRAN CANAL THEATRE_LIBESKIND
CONTEMPORARY ARCHITECTURESOCIAL HOUSING_TOYO ITO
INTERIOR DESIGN_PRIVATECOMMERCIAL-L’OREAL GALLERY_TAGLIABUE
ACTIVITIES COMMUNICATION CAMPAIGN
ACTIVITIES WEBSITE & SOCIAL NETWORK
Facebook + blog + twitter
ACTIVITIES QUICK SHIP COLLECTION
Featuring products available to the market
ACTIVITIES EDUCATIONAL PROGRAM
WEBINAR
SEMINARS
EVENTS
CES-CEU
HARVARD
NEWSLETTER
PUBLICATIONS
COMPETITIONS
EXHIBITIONS
ACTIVITIESNETWORK CERAMIC TILE DEPARTMENTS
Darmstadt (Germany) Liverpool (United Kingdom)
TILE OF SPAIN AWARDS LUZ_ARQUITECTURA G
COVERINGS CID AWARDSINTERNATIONAL CATEGORY
PASEO RIERA DE LA SALUT_POL FEMENIAS
COVERINGS CID AWARDSINTERNATIONAL CATEGORY
THANK YOU
