Three Tips to Improve the Accessibility of Your Website

Deborah Edwards-Onoro @redcrew

Three Tips to Improve the Accessibility of Your Site

Metro Detroit WordPress Meetup February 9, 2014


What is an accessible website?


Tim Berners-Lee, Inventor of the World Wide Web

“The power of the Web is in its universality. Access by everyone regardless of disability is an essential aspect.”

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Presentation Notes

An accessible website is a site that everyone can use, no matter their capabilities

http://youtube.com/v/JObFlEvc-Eg


Tip #1: Add meaningful link text


Use ❖Descriptive text, so

purpose can be clearly understood

❖Text that can be understood out of context

Avoid ❖“Click here” ❖“Read more” ❖“More info”


Tip #2: Add appropriate alternative text to images

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Presentation Notes

All informative images should have text equivalents that describe the content and purpose of the image. Alternative text depends on context.


Add appropriate descriptive text


Tip #3: Add captions and transcripts to videos

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Captions and transcripts allow video content to be available to people who are blind, have visual or hearing impairments, and to people who can’t turn on audio (quiet workplace) or have no access to audio. They also allow search engines to index your text content, which improves the findability of your video. ��Note: video makes up 40% of search results. ��According to a PLYmedia study, when captions are included with a video, 80% more people watched the entire video. Source: http://www.reelseo.com/subtitles-viewing/


Captioning and Transcript Resources

❖YouTube: http://bit.ly/ytcaptions ❖Amara: http://bit.ly/acaptions ❖Cielo 24: http://bit.ly/cielo24cap ❖Automatic Sync: http://bit.ly/ascaptions ❖3PlayMedia: http://bit.ly/3pmcaptions

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Presentation Notes

You can choose to do captions and transcripts yourself. For a one hour video, expect to put in about six hours of your time. Or use a transcription service. As of January 2014: Cielo 24: $1/minute with 24-hour turnaround Automatic Sync: $2.65/minute, with 72-hour or sooner turnaround 3PlayMedia: $2.50/minute, 4 business days

http://bit.ly/ytcaptions

http://bit.ly/acaptions

http://bit.ly/cielo24cap

http://bit.ly/ascaptions

http://bit.ly/3pmcaptions


Say hello

Deborah Edwards-Onoro [email protected] Lireo Designs http://www.lireo.com/

http://www.lireo.com/