30
The UX of Fitness Trackers

The UX of Fitness Trackers

Embed Size (px)

DESCRIPTION

This talk was first presented at UX Australia on 29th August 2014 Title: Same, same, but very different: The UX of fitness trackers Description: Having worn at least three wearables for over 12 months, people often ask Oliver “Which is the best?”. For a bunch of black rubber bands they all convey fitness tracking in very different ways. He will talk through the key UX issues with wearables and why they haven’t gone mainstream just yet. Oliver Weidlich has worked across a range of innovative interfaces; mobile, kiosk, in-car systems, & speech interfaces. He’s been playing with smart devices and wearables for years and is now assisting clients to better understand the possibilities and opportunities. He’s helped start-ups with ambient information devices and wearable products.

Citation preview

Page 1: The UX of Fitness Trackers

The UX of Fitness Trackers

Page 2: The UX of Fitness Trackers

Presentation to UX Australia

29th Aug 2014

Page 3: The UX of Fitness Trackers

Published Talk DescriptionSame, same, but very different: The UX of fitness trackers

Having worn at least three wearables for over 12 months, people often ask Oliver “Which is the best?”. For a bunch of black rubber bands they all convey fitness tracking in very different ways. He will talk

through the key UX issues with wearables and why they haven’t gone mainstream just yet.

Oliver Weidlich has worked across a range of innovative interfaces; mobile, kiosk, in-car systems, & speech interfaces. He’s been playing

with smart devices and wearables for years and is now assisting clients to better understand the possibilities and opportunities. He’s

helped start-ups with ambient information devices and wearable products.

Page 4: The UX of Fitness Trackers
Page 5: The UX of Fitness Trackers

Who’s ever bought a Wearable?

Page 6: The UX of Fitness Trackers

Who’s Wearing?

Page 7: The UX of Fitness Trackers
Page 8: The UX of Fitness Trackers
Page 9: The UX of Fitness Trackers

Sept 2012 Nov 2012

Jul 2013Jul 2014

Page 10: The UX of Fitness Trackers

Band App

Service

Page 11: The UX of Fitness Trackers

Band

Page 12: The UX of Fitness Trackers
Page 13: The UX of Fitness Trackers

Clasps

Page 14: The UX of Fitness Trackers

Screens

Page 15: The UX of Fitness Trackers

Buttons

Page 16: The UX of Fitness Trackers

App

Page 17: The UX of Fitness Trackers
Page 18: The UX of Fitness Trackers
Page 19: The UX of Fitness Trackers
Page 20: The UX of Fitness Trackers
Page 21: The UX of Fitness Trackers

Service

Page 22: The UX of Fitness Trackers

Platforms

Page 23: The UX of Fitness Trackers

Your Data is not Yours

Page 24: The UX of Fitness Trackers
Page 25: The UX of Fitness Trackers
Page 26: The UX of Fitness Trackers

Usage

Page 27: The UX of Fitness Trackers

26% 36%

53%*

50% wearables sold

Still Using?

Page 28: The UX of Fitness Trackers

Why?

Page 29: The UX of Fitness Trackers
Page 30: The UX of Fitness Trackers