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1 Sunday, April 3, 2011

The State of Web Typography

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A summary of where web typography is as a technology. Covers CSS3 and @font-face.

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Page 1: The State of Web Typography

1Sunday, April 3, 2011

Page 2: The State of Web Typography

three YEARS ago

BarCamp Miami 2008

2Sunday, April 3, 2011

Page 3: The State of Web Typography

css2 TYPOGRAPHYfont-family

font-style

font-weight

font-size

word-spacing

letter-spacing

text-decoration

text-transform

line-height

vertical-align

3Sunday, April 3, 2011

Page 4: The State of Web Typography

beyond WEB-SAFE typographysIFR

CufónP+C DTR

FLIRSIIR

sIFR 3DTR

typeface.jsswfIR

& more!

4Sunday, April 3, 2011

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“Being a web designer will soon require a deeper understanding of

typography and how typefaces work.”

N O V E M B E R 2 0 0 9

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2010the year of @font-face

\

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why 2010?Improved browser support

New type format for web only (WOFF)

More fonts allowing web use in EULA

More @font-face resources being available

New implementation techniques

• Typekit, Fontdeck & others

• Roll your own

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2010: Year of @font-face

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2010: Year of @font-face

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2010: Year of @font-face

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2010: Year of @font-face

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2010: Year of @font-face

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Where are we now?:

2011

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css3 TYPOGRAPHY

font-variant

font-stretch

text-shadow

hypenation

word-wrap

font-size-adjust

text-emphasize

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css3 TYPOGRAPHYtext-decoration

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css3 TYPOGRAPHYmulti-column

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css3 TYPOGRAPHYmulti-column

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css3 TYPOGRAPHYtext-overflow

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css3 TYPOGRAPHYtext-overflow

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@font-face SYNTAXBulletproof @font-face

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@font-face SYNTAXMo’ Bulletproof @font-face

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@font-face SYNTAX

Works in Safari 5.03, IE 6-9, Firefox 3.6-4,Chrome 8, iOS 3.2-4.2, Android 2.2-2.3, Opera 11

Fontspring @font-face syntax

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@font-face GENERATOR

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Question:Why does the syntax have to be

so complicated?

Answer:Different browsers like different

file formats.

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@font-face FORMATS

OTF - OpenType Font

TTF - TrueType Font

EOT - Embedded OpenType

WOFF - Web Open Font Format

SVG - Scalable Vector Graphic

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BROWSER compatibilityFirefox 3.5+ (TTF, OTF)

Firefox 3.6+ (TTF, OTF, WOFF)

Safari 3.1+ (TTF, OTF, SVG)

Chrome 5+ (TTF, OTF, WOFF, SVG)

Opera 10+ (TTF, OTF, SVG)

IE 4+ (EOT)

IE 9+ (EOT, WOFF)

MobileWebkit (SVG)

Android (TTF, OTF)

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WOFF?

why^

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font RENDERING

http://blog.typekit.com/2010/10/05/type-rendering-on-the-web/

@font-face relies on a browser’s native font rendering

30Sunday, April 3, 2011

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font RENDERING

http://blog.typekit.com/2010/10/05/type-rendering-on-the-web/

Operating systems

Web browsers

Font smoothing preferences

Font files

Typeface hinting

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http://www.apple.com/

font RENDERINGEasy fix: hi-res displays

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font ABUSERemember this?

(I’ve blocked it out)

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http://www.alistapart.com/articles/on-web-typography/

“Just because you can usethe font that looks

like it’s wearing bellbottoms,doesn't mean you should.”

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“With great powercomes great responsibility.”

U N C L E B E NSP IDERMAN

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font LICENSINGNot all fonts are licensed for web usage

Font foundries have no way to keep fonts from being used

Typefaces are electronic files, like MP3s

• Difficult to protect against piracy

• Like pirating a movie

It’s illegal (And not cool)

36Sunday, April 3, 2011

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font LICENSINGFree & open source

• fontsquirrel.com

• openfontlibrary.org

• theleagueofmoveabletype.com

• code.google.com/webfonts

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font LICENSINGPaid font solutions

• Typekit

• Fontdeck

• WebINK (Extensis)

• Typotheque

• Kernest

• and more

• look for something from Hoefler & Frere-Jones (HF&J) soon

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Page 39: The State of Web Typography

paid FONT solutions

Licensed fonts

Hosted

Secure

Writes the code

Standards compliant

Rent versus buy

Flash of Unstyled Text (FOUT)

No offline version

$$$

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Question:What’s the difference between Typekit (or any font delivery

service) and @font-face?

Answer:Not much.

40Sunday, April 3, 2011

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the FUTURE?

More fonts will include web use in EULAs

Focus on security (DRM?)

More new quality webfonts

More affordable typefaces

Offline preview in your own designs

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the FUTURE?More paid (and unpaid) solutions

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the FUTURE?Improved rendering

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resources & LINKShttp://www.alistapart.com/articles/on-web-typography/

http://www.fontspring.com/blog/the-new-bulletproof-font-face-syntax

http://lostworldsfairs.com/

CSS3 Fonts module - http://www.w3.org/TR/WD-font/

http://net.tutsplus.com/tutorials/html-css-techniques/typography-on-the-web/

@font-face Code Generator - http://www.fontsquirrel.com/fontface/generator

http://blog.typekit.com/2010/10/05/type-rendering-on-the-web/

How to Choose a Typeface - http://bit.ly/choosetype

Elements of Typographic Style Applied to the Web - http://webtypography.net/intro/

Gzip your fonts - http://www.phpied.com/gzip-your-font-face-files/

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Page 45: The State of Web Typography

T H A N K Sderekbender.com

@derekbenderslideshare.net/derekbender

featuring

League Gothic, Futura, Georgia, Helvetica Neue & Tungsten

vidaroo.com

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