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The Homeless Hub
Research, Knowledge Mobilization
& Design
Stephanie Vasko, Communications Manager
Make research accessible, understandable, useable and relevant to interested individuals, groups and institutions working to generate effective solutions to homelessness.
• Academic researchers do the creation
• Academic institutions do the rewarding
• Publishing – including production, design, distribution – is handled by someone else
Academic Publishing
• Strengths: peer review
• Limitations: barriers to access for non-academic audiences
Academic Publishing
What is design thinking?
DESIGN THINKING integrates collaborative processes of knowledge & content development with a more assertive involvement in different aspects of publishing (and modes of publication) including graphic design, marketing, communications & dissemination.
ULTIMATE GOAL: Increase the impact of research.
Integrated Design Thinking
1. Content creation2. Publication process3. Research outputs4. Graphic design5. Communications & Marketing6. Evaluation
1. Content Creation
Importance of relationships & collaboration
2. Publication Process
• Peer review• Creative Commons• The research produced by the CHRN is
guided by an ‘open access’ policy. • FREE to download and share
3. Research Outputs
LAYERING is important
Videos
Infographics
Blog Posts
Press Releases
Plain Language Summaries
Executive Summary
Research Report
Report
Layering in Action!
4. Graphic Design
• Cover design• Style guide• Consistent fonts, colours
• Engaging layout• Infographics
4. Graphic Design
5. Communications & Marketing
Conventional Media• Press releases• News conference• Television• Radio
New Media• Blogs• E-newsletters• Social Media
Blog Series
Results
Newsletter
E-mailed to subscribers weekly• New reports• Latest journal articles• Upcoming events• Recent blog posts
Social Media
Tweet chat #SOHC2013
6. Evaluation
