Question 3What kind of media institution

might distribute your media product and why?

Choosing My distributorWhen choosing a specific distributor I need to

think about a lot of things, firstly if the distributor has been successful, and made the music magazines make a lot of money. Also what music magazines they have distributed and if my magazine is similar and would fit in with them. I will also want my distributor to be able to sell my product in places where my product will target my audience the strongest and will overall make me the most money.

Immediate media is a distributor of the BBC magazines including, Top Gear, Top of the Pops and Cbeebies. They distribute many child like magazines, and are less likely to distribute my magazine as mine is for a older audience which have a lot of explicit and a negative background. They mostly distribute the magazines which the audience are younger and less a violent or negative look, which is why this distributor I would not choose, as it wouldn’t fit in with there appearance and how they distribute there other magazines.

Bauer Media Group is a multinational media company headquartered in Hamburg, Germany which operates in 16 countries worldwide, They have distributed well known music magazines such as Kerrang and q magazine, which are very successfully distributed and made a lot of money worldwide, to use Bauer as my distributor would work well as they audiences are also quite old. These would work well rather then immediate media as they have more successful distribution and would help my magazine target my audience.