THE TIME MACHINE

CONTENT MANAGEMENTCHARITY CLIENTS

THE BIRTH

KENTO MCLACHLAN

HOOK

ALS ICE BUCKET CHALLENGE

#NOMAKEUPSELFIE

#STOPTALKLISTEN

SAMH

“Combination of competitiveness, social media pressure, low barriers to entry and online narcissism

PLANNING

MONEY

DATA CAPTURE

AWARENESS

SIMPLICITY

OF USERS LEAVE WEBSITES BECAUSE IT TAKES TOO MANY CLICKS

TO GET TO WHAT THEY WANT

83%

OF USERS NEVER RETURN TO A WEBSITE BECAUSE IT WAS TOO

HARD TO USE

40%

INCREASE IN LOAD TIME DECREASES SALES BY 1%

100MSEVERY

£18,625

BEAT

BEAR

POLAR BEAR

ENGAGEMENT

» No one screen size has more than 20% of the market share

» Mobile-based searches make up one quarter of all searches online

FLEXIBILITY

AGILE

WALK A MILE

PERISCOPE

DON’T BE A SLAVE TO TECHNOLOGY

KEEP THINGS SIMPLE

PROVIDE MULTIPLE TOUCH POINTS

BE FLEXIBLE

REALLY FLEXIBLE

THANK YOU!