Mercy Malaysia

A Gamification Study Certification for gamification level 2 course

Engagement alliance

*this document is for coursework purposes and does not represent the views of mercy Malaysia

Who is Mercy Malaysia? It is a humanitarian relief non-profit that has established “…a platform for Malaysians to unite and take their role in the international humanitarian arena”!

What is its mission?

“To provide medical relief, sustainable health related development and risk reduction activities for vulnerable communities in crisis and non-crisis situations”!!

Copyright © Malaysian Medical Relief Society (MERCY Malaysia)  

*this document is for coursework purposes and does not represent the views of mercy Malaysia

To help Mercy Malaysia with its mission, volunteers partake in all sorts of training and activities. To name a few:!

Each has a core set of knowledge and tools that need to be applied in relevant situations.!

*this document is for coursework purposes and does not represent the views of mercy Malaysia

•  Volunteer Induction Program •  Basic Life Support •  Basic Mission Training •  Emergency Response Unit Field Training •  School Disaster Preparedness Program

© THIS PICTURE IS A stock image from Microsoft PowerPoint

There is a HUGE volunteer network

all notifications are sent via email

There are also limited spots for training

the organization operates on a first-come first-serve basis

For the real missions, priority is rightfully given to medical staff followed by volunteers with the most experience.

*this document is for coursework purposes and does not represent the views of mercy Malaysia

What areas can Gamification address? !①  Volunteers still want to help out in any way possible even if they cannot attend events

and feel that they are contributing to the organization in some way!

②  Available spots for training and schedules clashing means not all volunteers get to participate and may feel left out!

③  Due to the nature of the organization’s mission, there is a large amount of information and protocols that volunteers need to adhere to!

*this document is for coursework purposes and does not represent the views of mercy Malaysia © THIS PICTURE IS A stock image from SHUTTERSTOCK

The good news is that Gamification can address these issues and enhance the experience, but it will need a platform to do the following:!!!  Push notifications for upcoming training sessions or events requiring volunteers!!  Create an accessible network of volunteers (other than email)!!  Conduct digital compilation of information pertaining to each course !!!

For the purposes of this coursework, a mobile device app will act as the platform.!!

*this document is for coursework purposes and does not represent the views of mercy Malaysia

The key benefits are:!!!  Easier to centralize all information with a

content management system!!  Easier to communicate with the volunteers !!  Volunteers always have access to their status

and the organization!

© THIS PICTURE IS A stock image from SHUTTERSTOCK

So, What can Gamification do?

①  track the achievements of volunteers and give a sense of progress

②  Foster the spirit of the community in fun ways

③  test the knowledge of the volunteers with quizzes or challenges Disclaimer: This gamification project would require careful design so as not to trivialize the volunteer experience due to the nature of the organization. !!This project seeks to encourage commitment and maintain skillsets; it won’t serve as a substitute for the actual required volunteer experience.!

*this document is for coursework purposes and does not represent the views of mercy Malaysia

To explore the gamification ideas, let’s use a volunteer as an example and track the interactions that take place:!

*this document is for coursework purposes and does not represent the views of mercy Malaysia

This is Jane !She is a new volunteer and has downloaded the app on her phone.!!For each of the 3 areas that gamification will have an impact, Jane’s interactions will be listed along with the corresponding gamified components. !

© THIS PICTURE IS A stock image from Microsoft PowerPoint

① track the achievements of volunteers and

give a sense of progress •  As volunteers register, gamification will allow tracking of achievements!

•  To visualize the progress, it helps to picture the ‘master’ volunteer!•  Completed all training and has joined basic missions!•  Able to guide other volunteers on what to do!•  Aware of all the knowledge required as a volunteer!

•  Based on the ‘master’ volunteer, progress or mastery can be charted with:!•  Participation achievements – training and events such as fundraising!•  Knowledge achievements – demonstrate familiarity with topics covered in training!

*this document is for coursework purposes and does not represent the views of mercy Malaysia © THIS PICTURE IS A stock image from Microsoft PowerPoint

① track the achievements of volunteers and

give a sense of progress

**this document is for coursework purposes and does not represent the views of mercy Malaysia

Jane’s interaction Gamification

She joins Mercy Malaysia ! A ‘New Recruit’ badge followed by on-boarding process for the app as well as the organization as a whole!

She does the ‘Volunteer Induction Program’! ‘First Mission Complete’ in mastery tracking and a participation badge is awarded!

In her spare time, she reviews the information she learnt from the first program!

‘Keepin’ Sharp’ knowledge achievement if she answers the multiple choice questions correctly*!

She decides to do the ‘Basic Life Support’ training to get a certificate!

‘Junior Medic’ participation badge in addition to the actual official certificate that is valid for 2 years!

A month passes and she needs to refresh her memory of CPR!

Knowledge achievement awarded for completing quizzes in the relevant section!

*See section 3 for description of the quiz system

② Foster the spirit of the community in fun ways

*this document is for coursework purposes and does not represent the views of mercy Malaysia

•  One way to encourage app usage is to create a mini-game for volunteers to sign up for events e.g. answering a short question or identifying staff members!

!•  Volunteers can sign up individually or within teams and

mini-achievements can be awarded e.g. ‘Quickest to the Scene’ (perhaps only awarded after attending)!

!•  This makes it easy for volunteers to know what events are

going on at all times!!•  For the organization, it will work like a simple calendar

invitation!!•  Allows it to track the number of volunteers signed up for an

event!

© THIS PICTURE IS A stock image from Microsoft PowerPoint

② Foster the spirit of the community in fun ways

*this document is for coursework purposes and does not represent the views of mercy Malaysia

Jane’s interaction Gamification

Having made friends from her first few experiences, she signs up her group for an upcoming ‘School Disaster Preparedness Program’ that just popped up!

Her group is the first group to sign up so they all receive a ‘Quickest to the Scene’ achievement!

Each team member gets a verification question to identify the Volunteer Management Coordinator from a costume party !

A mini-game to encourage bonding within the organization, not only between volunteers but also the staff!

She decides to brush up her knowledge of the protocols before the program!

‘Never Too Cool for School’ knowledge achievement when she correctly identifies the protocol that schoolchildren are taught in case of natural disasters!

At the program, she gets a push notification to take a selfie with randomly selected volunteers also in attendance!

Another mini-game to encourage bonding!

③ test the knowledge of the volunteers with quizzes or

challenges

*this document is for coursework purposes and does not represent the views of mercy Malaysia

•  Provide a summary of the information from training courses (flashcard content a la Memrise™) and quizzes

•  For example, a ‘Basic Life Support’ quiz could include:!i.  How long do First Aid certificates last?!ii.  What actions should you take if there is a pulse but no breathing?!iii.  Which is the correct CPR acronym?!

A.  DRABCDS!B.  DRSABCD!C.  ABCDDRS!

•  A CPR simulation “game” or challenge could be created in partnership with other organizations.!

•  This approach lends itself to all the other activities.!

•  Mastery challenges could involve high level simulations of scenarios requiring application of more than one set of information e.g. how the mission organizer would approach a response to a disaster such as a flood affecting a coastal village in Malaysia.!

© THIS PICTURE IS A stock image from Microsoft PowerPoint

③ test the knowledge of the volunteers with quizzes or

challenges

*this document is for coursework purposes and does not represent the views of mercy Malaysia

Jane’s interaction Gamification

Months after her first training experiences, Jane decides to review the info before taking a quiz!

Access to archived knowledge or previous ‘stages’/’missions’. Correct quiz answers count toward her ‘Keeper of Knowledge’ mastery achievement !

Before going on a mountain hiking trip with her friends, she plans to brush up on first aid procedures!

A mini-game simulation of medical situations requiring first aid and she needs to input the correct procedures. ‘Medic!’ knowledge achievement!

She got accepted as a non-medical volunteer for a mission to a recently flooded village. She reviews all the relief and recovery steps her team will need to take!

An access-locked mini-game is available to her because of her progress and acceptance to the mission proper. Either one is a qualifier so other volunteers can also access this. The mini-game is more of an informational tool (shorter version of Ayiti™ perhaps) to prepare her for the upcoming relief mission !

As the majority of the training requires group work, the targeted player types are:!

*this document is for coursework purposes and does not represent the views of mercy Malaysia © THESE PICTURES are stock images from Microsoft PowerPoint

SOCIALIZERS   Achievers  

*this document is for coursework purposes and does not represent the views of mercy Malaysia

Why achievers?

•  Single ‘players’ have goals to accomplish!

•  Progress is tracked and mastery can be achieved!

•  There is a finite set of training right now so 100% completion is theoretically possible!

•  Multi-player aspect is that volunteers can team up to accomplish goals!

•  Actual physical tasks will need teamwork so there is another layer of intrinsic achievement!

Why SOCIALIZERS?

•  Due to the nature of the organization, there isn’t a ‘win-lose’ condition!

•  There is a huge number of volunteers and events so the social aspect is predominant!

•  Diversity of volunteers mean that there is richness of interaction!

•  Volunteering under the organization creates a ‘team’ or ‘family’ environment!

•  Knowledge sharing is encouraged and helps build a stronger organization of volunteers!

*this document is for coursework purposes and does not represent the views of mercy Malaysia

THE END