Makemore Portfolio 2014

www.makemore.co + [email protected] + @makemoreco

http://makemore.co/

mailto: [email protected]

https://twitter.com/makemoreco

We are Makemore. A branding and product development consultancy that focuses on creating consumer products for artists and crafters. We make it all happen, from concept to shelf, in-store, and on the web.


http://makemore.co/



What makes us different from other product development companies?

We focus on the product as a whole. That means when we design a product we keep in mind what the packaging is going to look like, what the display will look like, and how the product will be marketed towards customers.

Because we specialize in both graphic and product design we have the ability to design all aspects around a product, including websites, videos, brochures, and promotional materials. We understand how the branding around a product can elevate its value to a customer, which is why we help create a cohesive brand message.


http://makemore.co/



Industrial Design concept development, 3D modeling, prototyping

Packagingstructural design, graphics, photography, prototyping

Brand Strategyidentity, point of purchase, trade show

Video Productionpromotional, instructional, advertising

Product DevelopmentWeb Design

product catalog, e-commerce, social media


http://makemore.co/



The Sensu Brush & Stylus was designed out of the desire for a real artist tool

for the iPad. Created with a proprietary formula and infusion process, synthetic

capacitive hairs are then shaped by hand by experienced brush makers. The

protective cap doubles as the handle of the brush and when not in use the

stylus end is exposed for sketching and note taking. The Sensu Brush &

Stylus was first launched on Kickstarter, where we raised $68,000, landing

us in the “most funded project” page.

+Sensu Brush & Stylusproduct development


http://makemore.co/



We designed the Sensu Brush & Stylus counter display to be eye-catching

and efficient. The easily interchangeable graphics panel communicates

usage and features with striking photos and iconic graphics. The graphics

panel can be updated to accommodate alternate languages, sku variations,

or customized retailer logos. The display packs flat in five separate acrylic

pieces that assemble with no tools. Low shipping costs. Easy no-tools

assembly. Easily customizable. Design thinking from beginning to end.

+Sensu Brush & Stylusdisplay design


http://makemore.co/



We developed the Sensu Solo to be a more economical and colorful

version of the Sensu Brush & Stylus. We recognized the need to

appeal to a greater audience by pursuing a lower price point from

the original Sensu brush. By eliminating the stylus nib we were able

to reduce cost and cut the retail price by 38%.

+Sensu Soloproduct development


http://makemore.co/



We designed the Sensu Solo to use the same brush head as the

Sensu Brush & Stylus, but with a more classic shape to the handle.

The handle is milled of solid aluminum and has just the right amount

of weight and balance. We chose five appealing colors for the

handle that can suit both genders and multiple age groups.

+Sensu Soloproduct development


http://makemore.co/



The Sensu Solo packaging was inspired by the five vibrant colors of

the solid aluminum brush handles. The color was a big selling point

of these brushes and we wanted the design to be consistent with

the painting appearance of the Sensu Brush & Stylus packaging.

+Sensu Solopackaging design


http://makemore.co/



The Sensu website uses a CMS platform for easy maintenance by their in-house team without a knowledge of coding required. It uses a plug-in to make the website accessible as an e-commerce website.

sensubrush.com

+Sensu website design


http://www.sensubrush.com/

http://makemore.co/



We developed the Catalyst series to be an innovative line of multi-media

tools for creative individuals. They are made out of silicone, nylon, and

wood giving them the versatility to work with many different mediums

including: painting, food crafting, ceramics, encaustics, and more.

+Catalystproduct development


http://makemore.co/



The Catalyst brand has four different tool series: Blades, Wedges,

Mini-Blades, and Contours. We chose a variety of shapes and materials

to allow artists to find the tool that works best for their application. The

image on the left shows all four tool series, while the image above

shows all shapes of the Wedge series.

+Catalystproduct development


http://makemore.co/



We designed the Catalyst display to be visually striking and able to withstand

years in a retail environment. The warm wood, coated gray melamine, and

galvanized steel frames contrast beautifully with the brilliant colors of the

products. The signage can be easily replaced and customized to the

retailer so their target audience can visualize the various applications.

+Catalystdisplay design


http://makemore.co/



The Princeton website needed an update in order to include some of the features required for a brand as content heavy as Princeton. Features added to the new website include: a search bar, faceted navigation, and blogging and project creation.

princetonbrush.com

+Princetonwebsite design


http://www.princetonbrush.com/

http://makemore.co/



Why are we passionate about serving others that create?

We focus on the product as a whole. That means when we design a product we keep in mind what the packaging is go-ing to look like, what the display will look like, and how the product will be marketed towards customers.

Because we specialize in both graphic and product design we have the ability to design all aspects around a product, in-cluding websites, videos, brochures, and promotional materials. We understand how the branding around a product can elevate its value to a customer.

We love that what we create serves others who create.


http://makemore.co/

