46

iWitness Case Study | Jesse James Garrett | UX Week 2012

  • View
    1.383

  • Download
    0

Embed Size (px)

DESCRIPTION

 

Citation preview

Page 1: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 2: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 3: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 4: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 5: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 6: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 7: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 8: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 9: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 10: iWitness Case Study | Jesse James Garrett | UX Week 2012

• Maintaining editorial presences on social media services

• Educating news reporters about using social media

in their coverage

• Using social media as a research tool to feed information

to reporters

• Creating social media-centered packages to supplement

traditional coverage

Social Media Editors

Page 11: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 12: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 13: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 14: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 15: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 16: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 17: iWitness Case Study | Jesse James Garrett | UX Week 2012

• Should feel physical, like a tool, not software

• Exploration and discovery, not “search” and “results”

• Human and friendly, not cold and technological

• Balancing both time and place

• Balancing both content and functionality

Designing iWitness

Page 18: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 19: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 20: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 21: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 22: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 23: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 24: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 25: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 26: iWitness Case Study | Jesse James Garrett | UX Week 2012

The Story Map

in scope

out of scope

Page 27: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 28: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 29: iWitness Case Study | Jesse James Garrett | UX Week 2012

Q: When is thebest possible time

to make a mistake?

A: When itcosts the least

to fix it.

Page 30: iWitness Case Study | Jesse James Garrett | UX Week 2012

The UX Philosophy:

Code is expensive.

Drawings are cheap.

Page 31: iWitness Case Study | Jesse James Garrett | UX Week 2012

The Agile Philosophy:

Drawings can be expensive,if you get too attached to them.

Code can be cheap,if you don’t do too much at once.

Page 32: iWitness Case Study | Jesse James Garrett | UX Week 2012

Live Wireframing!

Page 33: iWitness Case Study | Jesse James Garrett | UX Week 2012

Iteration 1

Page 34: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 35: iWitness Case Study | Jesse James Garrett | UX Week 2012

Iteration 2

Page 36: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 37: iWitness Case Study | Jesse James Garrett | UX Week 2012

Iteration 3

Page 38: iWitness Case Study | Jesse James Garrett | UX Week 2012

MinimumViableProduct

Page 39: iWitness Case Study | Jesse James Garrett | UX Week 2012

MinimumViableDocumentation

Page 40: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 41: iWitness Case Study | Jesse James Garrett | UX Week 2012

Beta

Page 42: iWitness Case Study | Jesse James Garrett | UX Week 2012

• The New York Times

Beta Testing

• The New York Times

• The Wall Street Journal

• The Washington Post

• The Seattle Times

• The Palm Beach Post

• The Sacramento Press

Page 43: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 44: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 45: iWitness Case Study | Jesse James Garrett | UX Week 2012
Page 46: iWitness Case Study | Jesse James Garrett | UX Week 2012