Graphic Design

Graphic Design Is B.A.N.A.N.A.S

Graphic Design is B.A.N.A.N.A.S“Making money is art, and working is art, and good business is the best art.”

-Andy Warhol

Karina Tovar

Advertising/Graphic Design Major

University of Texas at El Paso

ONE LINERS

FIRST THINGS FIRST – GRAPHIC DESIGN MAJOR-Art & Graphic Design – art on decadence

-What is Graphic Design?

-What do I need to be a Graphic Designer?

- Academics

- Skills

- Dedication

THE REAL WORLD GRAPHIC DESIGN (G.D)-Professions in Graphic Design-Layout Design-Examples of Layout Design-Layout Design and the Real World

as a careeremployment opportunitieseconomicsreal world inspiration

ART & GRAPHIC DESIGN - Art on decadence

What is art?

Art is the expression of one’s philosophy and persona

Everyone can drawOr do they? Drawing is not easy task since it involves talent, and intelligenceIt is not easy being creative

Art is everywhereFrom the chair you seat on, to something as small and insignificant as the wrapper of a candy

The Fine ArtsThey are meant for professionals and their so-called seriousness

Commercial ArtThink of the mall as a museum

Graphic DesignA commercial type of art that gives people the feeling of needing a want, or something they did not need at all

WHAT IS GRAPHIC DESIGN?

DEFINITIONGraphic Design is a visual for of communications usually used on commercial art. It depends of it's aesthetics (composition) in order to give a persuasive message .

Graphic Design incorporates the following elements:Shape, format, texture, line, value, color

Graphic Design is used in two different medias:Electronic and Print Media

Graphic Design is complex and always changing.

Graphic Design is technology DependantGraphic Design is COMPETITIVE

Some of the programs you will need to master:(Adobe InDesign, Adobe Photoshop, Adobe Illustrator, QuarkXPress, Macromedia Dreamweaver, Macromedia Fireworks, Macromedia Flash, and the complicated Corel.

EXAMPLES

ELECTRONIC MEDIA – website design

EXAMPLES

PRINT MEDIA AND ITS APPLICATIONS

WHAT DO I NEED TO BE A GRAPHIC DESIGNER?

PERSONAL REQUIREMENTSTalent, drawing skills, creativity.

ACADEMICSAs said before, graphic Design is competitive and almost like a business. However, you don’t need a Business major, instead you will need a Fine Arts major.

Enroll on a strong art program:Ted Barnes, an assistant of the Art and Production Department at AP magazine, said, “Typically, in those programs, you'll take a lot of design and art classes along with a few business and advertising classes. The courses will be mostly geared towards producing professional advertising; however, all of the knowledge transfers over to the print/media world.”

DEGREE PLANArt foundations (54 hours)

Class Number Class Title Relevant Information

ARTF 1301 Basic Design I Should be taken concurrently with ARTF 1302 - Six hours of studio per week.

ARTF 1302 Basic Drawing I Should be taken concurrently with ARTF 1301 - Six hours of studio per week.

ARTF 1303 Basic Design II Should be taken concurrently with ARTF 1304

ARTF 1304 Basic Drawing II Should be taken concurrently with ARTF 1303 - Six hours of studio per week

ARTH 1305 Art History of Western World I Course fee required.

ARTH 1306 Art History of Western World II Course fee required.

ARTG 2306 Graphic Design I Prerequisites: ARTF 1301, ARTF 1302, and ARTF 1304. Laboratory fee required.

CERM 2304 Ceramics I Prerequisites: (1) ARTF 1301, 1302, 1303, and 1304, or (2) instructor approval. May be taken concurrently with ARTF 1303 and ARTF 1304. Laboratory fee required.

MTLS 2303 Metals I Prerequisites: (1) ARTF 1301, 1302, 1303, and 1304, or (2) instructor approval. May be taken concurrently with ARTF 1303 and ARTF 1304. Laboratory fee required.

PNTG 2305 Painting I Prerequisites: (1) ARTF 1301, 1302, 1303, and 1304, or (2) instructor approval. May be taken concurrently with ARTF 1303 and ARTF 1304. Laboratory fee required.

PRNT 2305 Printmaking I Prerequisites: (1) ARTF 1301, 1302, 1303, and 1304, or (2) instructor approval. May be taken concurrently with ARTF 1303 and ARTF 1304. Laboratory fee required.

SCUL 2302 Sculpture I Prerequisites: (1) ARTF 1301, 1302, 1303, and 1304, or (2) instructor approval. May be taken concurrently with ARTF 1303 and ARTF 1304. Laboratory fee required.

ARTH 2309 20th Century Art Course fee required.

ARTH 3300 Art History Course fee required.

DRAW 2308 Life Drawing I Prerequisites: (1) ARTF 1301 and ARTF 1302 or (2) instructor approval.

DRAW 2318 Life Drawing II Prerequisite: DRAW 2308

ARTF 3315 Advanced Design Prerequisite: Junior standing

DEGREE PLANMajor Art Area – Graphic Design (21 hours)

Class Number

Class Title Relevant Information

ARTG 2326 Graphic Design II Prerequisites: ARTG 2306 and DRAW 2308. Laboratory fee required.

ARTG 3306 Graphic Design III Prerequisites: ARTF 1303 and ARTG 2316. Laboratory fee required.

ARTG 3317 Graphic Design IV Prerequisite: ARTG 2306. Laboratory fee required.

ARTG 4306 Graphic Design V Prerequisites: 12 hours in Graphic Design. Laboratory fee required.

ARTG 4306 Graphic Design V Portfolio Design

Prerequisite: 18 hours in Graphic Design. Laboratory fee required.

ARTG 4326 Graphic Design VI Prerequisites: 18 hours in Graphic Design and instructor approval. Laboratory fee required.

ARTG 4325 Illustration Prerequisites: ARTG 3316, PNTG 2301, and DRAW 2318. Laboratory fee required.

(UTEP Undergraduate Catalogue)

The core curriculum for Liberal Arts and especially Fine Arts is very complex; therefore, if one happens to have questions about it, the Department of Fine Arts has

its own advising offices.

These offices are located in the Fox Fine Arts Room 350, or a student may call (915) 747 – 5181. Also students may email them at: [email protected].

Is that it?

NOPE

REAL WORLD G.D – Professions in Graphic Design

Graphic Design has different career options; however, they all involve the use of technology.

Some of those careers are as a layouts artist, logo designer, illustrator, technical illustrator, photo editing and manipulation designer, multimedia

designer, prepress technician, and web designer.

But let’s talk about the one career option which is very popular among teenagers without them even knowing, layout design.

Ted Barnes, a layout designer at the Art and Production department of a very well known music magazine believes that graphic design “Leaves a lot of room to explore other job options without a formal career change.” This is true since

graphic designers, regardless of job title need to have a vast knowledge on certain electronic programs, such as Adobe Photoshop, Adobe InDesign, Adobe Illustrator,

Quark, Front Page, and even the complicated Corel.

LAYOUT DESIGN

Layout designers work in magazines, newspapers, poster making, flyer making, advertising, and all sorts of things related to publications and print communication.

That is the job of graphic designers on the layout production, to make sure that everything people look on a page is well-suitable to the content and has a unique

fashionable look.

Graphic designers who want to go into this direction usually work on the Art/Production departments of publications. Here, they are in charge of collecting and processing pictures, special art needs (like clipping paths for images), and of course,

designing layouts for spreads, pages, and sections.

Layout design is very complex, very challenging, and most of the time it becomes something like a routine. Publications, magazines, work (usually) on monthly cycles.

LAYOUT DESIGN AND THE REAL WORLD

SALARYGRAPHIC DESIGN WILL PAY YOU WITH CHICKEN AND GOATS!

According to a poll made by CNN, the average (expected) yearly income of graphic designers in the United States is $42, 058 plus benefits. These benefits range from bonuses, to social security, retirement (IRA, 401 k/403b), disability, healthcare, pension (not the same as retirement), and time-off; and vary from employer to employer.

Also, according to the poll taken by CNN, these benefits, plus the average (expected) yearly income, give a total of $60, 820 yearly, for graphic designers (CNN Money).

BUT THESE IS NOT TRUE MOST OF THE TIME!


EMPLOYMENT OPPORTUNITIESLayout Design is one of those very specific “professions;” therefore, employment opportunities are very scarce and rare.

But not impossible to find.

Remember Graphic Design has another employment option:

Entrepreneurship



Andy Warhol a Real World Example of Graphic Design

Warhol’s philosophy:“Making money is art, and working is art, and good business is the best art”