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Goofy, Goodfellas and a Gardener: The Masters of Experience Design

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Page 1: Goofy, Goodfellas and a Gardener: The Masters of Experience Design

Hello.

Page 2: Goofy, Goodfellas and a Gardener: The Masters of Experience Design
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Landmarks

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Art

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* It’s Called Cloud Gate

*

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It’s Called Cloud Gate

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Experience DesignExperience Design

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Often surprised by the outcome.

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OGsThe

Page 19: Goofy, Goodfellas and a Gardener: The Masters of Experience Design

GBrought to you by the letter

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Damn, it feels good

to be a Gangsta.

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Walt Disney

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Magic

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Two Scales of Magic

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Spectacle Personal

&

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Get the _____ out of my house.

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Magic on a massive scale requires an abundance of

microscopic detail.

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Imagineers are the Wizards of Ooos

and Ahhhs.

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Imagine + Engineer

there is a reason why this comes first

Page 29: Goofy, Goodfellas and a Gardener: The Masters of Experience Design

Tada! times 20,000

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Under the Hood

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Not the same Ariel.The wizard of oh no.

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If you listen to the guest absolutely, positively – you can create magic.

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When magic is personalized to you,

it’s priceless.

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This is Al.

His real name is AladdinAnd yes, he is magical.

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All magic requires a magician. So put on that hat and play.

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G

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Put the gun down, Karen.

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Martin Scorsese

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Thelma Schoonmaker, Martin Scorsese's editor for the last 44 years, doesn't read the script before she edits one of Martin Scorsese's movies. This is done so she will have “a cold and objective point of view.” She has edited every one of Scorsese's movies since "Raging Bull."

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So long continuity.

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So long continuity.

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Hello, what feels right.have a little faith

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Follicles of FeelingsI’m growing mine out to test the theory.

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A story is born here.

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From Narrative to Napkins

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1920 meets 2019

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Good feelings come in threes.

Batteries Not Included Chocolate Covered Marshmallows

Glenmores Dancing Shoes Hot Expectations Fiasco

Midnight April Moon Skippers Cool Rainbo

When Lightning Strikes Zippo Pine Shine

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Rose. Rabbit. Lie.

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Say hello to Mollie Gingerhorn. She will be leading the club’s artistic transformation over the next several months. If you’d

like

must

wear

gloves

at all

time ev n e s

Billionaire playboy philanthropist, Nicholas bomas, tied the knot at be Cosmopolitan of Las Vegas this past Sunday. be former most-eligible-bachelor has given his heart to a lucky lady by the name of Rose.

Sorry he’s

Ladies

take

n

A note

us

Desert

WHERE WE ARENOW

HELLO GIRLIE

RABBIT

from

RA BI T

B

ROSE

Welcome to the rebirth of the social club. Where guests, space and evening all conspire together. Equal parts restaurant, bar, nightclub and show. Every evening is its own unique, communal, spontaneous experience. Welcome to Rose. Rabbit. Lie. at the Cosmopolitan of Las Vegas.

CREATURESON DISPLAY IN LAS VEGAS

A tip from The Cosmopolitan of Las Vegas guide to etiquette:Never accept candy from

strangers.

Always acc

ept

drinks from a gentleman.

SOCIAL ETIQUETTE

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The Feels > The Rules

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G

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Gardener

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Gardener

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Get ON my lawn!-Frederick Law Olmsted

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Genius of Place

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Like a great storyteller, visitors are led without

realizing they’re being led.

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Unconscious Influence

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Symptoms of Unconscious Influenza

A feeling of joy A willingness to share your story

Enhanced muscle use

This is an elbowLack of butterflies

Relaxed breath

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Magical Detail Feeling. Trumps. Rules. Unconscious Influence

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Theophilus Van Kannel

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He knew what he was doing

all along.

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G is for Genius

thisisdk.com @a_vitagliano

Thanks.