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Part of the Summer Series, Design of Wearables.
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Fashionably Practical: Fusing Fashion + Technology
Kyle Chan, CCA and Jen Costillo, Rebelbot
Aesthetic Futures
“Technology and fashion are a perfect match. The fast-paced progress of technology complements fashion’s ever evolving aesthetic.” – Bradley Quinn, (2012)
Fashion Futures, London, Merrel
Agenda
• Different Worlds• Case Studies• Design Process
Worlds Collide
Different Worlds
SW/UX
HWRF
Mech/ID CLR/MAT
PROD/FINPROTO
Con/Dev
TECH FASHION
Evolution
SW/UX
HWRF
Mech/ID
Technology’s View
SW/UX
HWRF
Mech/ID
• Fit– Biomechanical– Sizing
• Form– Profile/Sleekness– Placement
• Function– Environment– UI/UX– Displays
Mechanical Challenges
SW/UX
HWRF
Mech/ID
• Antenna – placement– Pattern
• Power• Persistent connection • Protocol• Certifications
– SAR– FCC– PTCRB– FDA
RF Challenges
SW/UX
HWRF
Mech/ID
• Volume of hardware• Power– Battery– Charging
• Computing – Memory– speed
Hardware Challenges
SW/UX
HWRF
Mech/ID • Algorithms• User Experience and
Interface• Data Collection
Software Challenges
Development Process
Waterfall Method
• Aesthetics• Glamour• Craft• Seasonal• Experienced
SEASON
TARGET CUSTOMER
MARKET
Fashion’s View
CLR/MAT
PROD/FINPROTO
Con/Dev
• Markets• Brands• Market categories• Price points• Seasons• Fashion Collection
CONCEPTTO PROD.
Market and Seasons
The Human Experience
• Long development time• Availability of materials• Managing many products• Production• Desirability
COLOR/MATERIAL
ASSEMBLYFINISHING
PATTERNPROTO-
TYPE
CONCEPTDESIGN
Fashion’s Concerns
CONCEPT• Target market• Context/environment• Purpose/specific usage• Form vs function vs fit
balance
REALITY• Target market ≠ market
segment• Price point• COGS• Fashion cycle• Production and
distribution• Fabric and technology
Product Concept and Realities
Model for Developmentfor Wearables
Gilsoo Cho, (2010) Smart Clothing: Technology and ApplicationsBoca Raton, CRC Press
Model for a Successful Wearable
© 2014 Kyle Chan and Jen Costillo
Proposed Model: SmartClothing
© 2014 Kyle Chan and Jen Costillo
CASESTUDIESApple “Smart Garment”
patent related to Nike + iPod, 2012
WEARABLESECOSYSTEM
WEARABLECATEGORIES
• Body signal and environment monitoring
• Entertainment and/or social media• Photonic• Extra Functional• Artistic
Smart Clothing Categories:
Social Emoting Wearable
NECOMIMI
• Brainwave sensors show your emotions• Awkward• Obvious in any setting
Geometry Darling Bag
• High-end accessory• Flexible fashion statement• Understandable form• Photonic with extra functions
SWITCHEMBASSY
The Core
• Sensors:
Smart Activewear
ATHOSCLOTHING
- Embedded in fabric- Muscles exerting force or
stretching0- EMG- Heart rate - Breathing rate.
Haute Couture/ RTW
CUTECIRCUIT
• iMini Skirt• £ 3,750.00
• Materialize 3D printed• Blending Social behavior
and conceptual fashionCutting Edge
ANOUKWHIPPRECHT
BREAK
Starting Out
Going from nudity to a product• What is your concept?
WORKSHOP
Costillo 322/20/2014
Exercise 1
• Who is your target market?
DEFINE
Exercise 2: What do they need?
DEFINE
ASSESS
FashionStrategy• Garment styling• Biomechanics• Textiles & Trimmings• Sizing & Fit• Device(s) placement
Exercise 3: make a mock up
REFINE
36
Exercise 4: Antenna location? Where is there not RF in the way
RF
• Using the paper model, where could the antenna be located
• Where to add the antenna without impacting mechanical or manufacturing design
Costillo 37
Exercise 5: Power Strategy• Using the target market, what does their user
story look like?• What would charger look like? • How long between charges?
2/20/2014
What is acceptable to the consumer?
12 hours1 day
/constant use
Exercise 6: What Data Do You Share?
Making it last
TESTING
FASHION:
• Durability and Sustainability
• Fabric choices and care • Re-use
Costillo 40
Waterproofing
2/20/2014 TESTING
Costillo 41
Sweat Proofing
• Choose Materials Carefully
• Corrosion• Color-fastness• ISO formulations– ISO 105– ISO 3160– ISO 1164
• Homebrew • Lots of field testing
2/20/2014 TESTING
Costillo 422/20/2014
Environment Proofing
TESTING
• Salt Water• Arid climate• Sun exposure• The Environmental
Oven is your friend
TESTING
Exercise 7: What are your big testing challenges or unknowns? • Name two ways around it.• Other Issues?
FUTURE ofWEARABLES
• Conductive fibers, dyes and textiles.
• Print-as-needed components/items
• Environmentallysensitive Dyes
• Photo-reactive coatings• Seamless mechanics• Licensing
• Prototyping– Lilypad– Flora– Metawear(requires enclosure)
• Sensors– Invensense– Nuerosky
Resources