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IAEA 2013 Conference presentation by Olivia Gude.
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Project Runway to Rock the Runway
Project runway to Rock the Runway�
• What is it?!• Evolution of the show: Circus to Disasters!• What we have learned.! Things to think about before hosting your own.
• Questions!
Presented by Dawn Zalkus and Ellyn Theis
What is it?
• Wearable art fashion show.!• Theme based!• No fabric allowed!• Student run!• Year round planning!!
Creative
Directors
• Group of students that work together to develop the theme and make creative choices!
• Usually a student who has had designer experience and great leadership.!
• I personally ask the student to be creative director.!
fusion
Selection
of theme
*selected at the after party!! ! ! ! ! *no style of dress or costume tied to it.!
*wide variety of interpretations.!! ! ! ! ! ! ! ! !*ppt explains theme at launch!
Fleshing out the theme
Guidelines
Design� appropriate for school, but can be strapless/backless, no fabric allowed, unique interpretation of theme. May work off an armature of a Good Will dress or skirt.!!
Model� Confidence!!! all sizes appreciated!!Music� student choice in music to accent their design.!!
Artist Statement: explains their interpretation of their ! !theme, poetic. Included in the program and a snipit is !! !read while the model is walking.!
Judging Criteria *Theme/Concept *Originality *Technique *Craftsmanship
Evolution of the show�
Wearable Art Fashion Show
Introduction:
Circus 2009-2010
“We want to have a fashion show.”$
The founding members
11 designers 100+ in attendance
Location: My classroom
Tickets and Sales: Artist trading card in the theme of circus. Sold at the show.
Prize: Baskets donated
from a local salon
Profits benefited Dress for Success
“She’s$crazy$Why$would$she$do$it?$How$could$she$do$it?$She$li9s$her$foot$and$steps$forward.$Eyes$on$the$prize.$Don’t$look$down.$One$foot$in$front$of$the$other.$She$smiles$as$she$walks$the$line.$InspiraCon?$Tightrope$walker.$So$poised,$confidant,$courageous;$walking$on$a$line$of$rope;$risking$life$and$limb$for$your$entertainment$.$Applause.$Twenty$feet$in$the$air,$too$late$to$turn$back.$$Perfect$balance.$$The$bravery$in$her$step$inspired$me.$The$Technicolor:$mulCple$emoCons.$$Is$she$scared,$exited,$nervous,$thrilled$or$all$of$the$above?$One$step$forward$and$the$show$begins.”$
The$Ar'st$Statement$
“Food$entangles$the$senses$and$the$smell,$texture$and$sight$of$coPon$candy$can’t$help$but$bring$the$child$out$in$even$the$most$sophisCcated$adult.$$It$just$makes$you$want$to$get$your$fingers$sCcky$with$its$sugary$goodness.”$
After� School� In� D115
and� design� competition
Designerswanted
Masquerade$2010-2011
19 designers, 200+ in attendance
Location: Cafetorium
Profits benefit: Dress for Success
Fundraising:$bake$sales,$Jamba$Juice$$
Tickets$and$Sales:$$Masquerade$mask.$Sold$at$the$show.$
Student photographer, deejay and videographer
Prize: $50 first place
“Something$beauCful$doesn’t$require$money.$Open$your$eyes,$there$is$beauty$in$the$most$uncommon$places.$$Just$because$something$doesn’t$cost$a$lot$doesn’t$mean$it$can’t$make$something$look$amazing.$Even$the$taPered$and$crumpled$pieces$can$make$someone$feel$confident.”$
“You$must$take$the$cards$you$are$dealt$$with$and$display$a$happy,$posiCve$persona.$You$are$able$to$hide$your$true$idenCty...$An$outward$expression$of$uncertainty$and$mystery$come$on$this$night$while$any$hatred$and$conflict$are$concealed$by$the$mask”$
The$war$torn$love$story$of$a$$Flamenco$dancer$and$her$Spanish$soldier$love.$
Dreams$2011-2012
15$designers,$150+$in$aPendance$
Loca'on:$Courtyard$of$new$auditorium$
Tickets:$Paper$cranes$
Profits$Benefit:$Dress$for$Success$
Fundraising:$bracelet$sales,$bake$sales$
Prize:$$50$first$place$
Student$photographer,$deejay$and$videographer$
“There$is$a$barrier$within$ourselves—between$the$colorful$whimsy$of$our$dreams$and$the$dull,$uniform$of$our$reality.$$These$two$halves$make$up$the$whole$that$is$us—the$reality$we$can$exist$within,$and$the$imaginaCon$we$escape$to$when$the$reality$becomes$too$burdensome.”$
“Where$would$we$be$today$if$we$didn’t$have$the$material$things$that$we$all$crave$everyday?$You$can$only$dream$that$one$day$we$will$be$driving$space$machines$in$the$streets$or$living$on$the$moon,$or$maybe$your$dream$is$living$without$technology.”$
“Daydreams$are$like$thousands$of$Cny$liPle$threads$being$strung$endlessly$throughout$your$imaginaCon.$The$Cme$spent$thinking$of$the$impossible$is$like$gold.$Daydreamers$are$possibility$makes,$so$why$not$try$the$daydream$machine.$$
“Our$dreams$intertwine$us$in$a$mysCcal$and$manipulated$reality.$$They$express$things$felt,$and$things$desired$to$be$as$they$connect$logic$and$emoCon.$$Simply$though,$dreams$will$always$be$the$only$place$that$ideas$can$be$obtained$within$a$creaCve,$limitless$atmosphere$with$no$inhibiCons.”$
Disasters 2012-2013
Inspiration
25$designers$$250+$in$aCendance$
Loca'on:$auditorium$
Tickets$and$Sales:$refugee$wrist$bands.$Sold$at$the$show$and$presold$online$via$our$visual$arts$booster,$Studio.$
Tickets Refugee wristbands
Hair and makeup� The Colour Line, Geneva, IL
The Set
Good Gracious Cakes
Profits benefit:
*1/3 Studio Visual Arts Booster * 1/3 next year’s show * 1/3 visual arts scholarship for Senior at Batavia HS.
Fundraising� $
Corporate$sponsorship:$5,$$200$
Fine$Arts$FesCval$t_shirts$
The Batavia Academy of Dance
“The weight sets in"and we are forced to face down everything that came before us, and that will come after. "Minds unhinge as galaxies expand, threatening to crush our sense of significance with their infinite hands. " The universe feeds us questions," starving us of answers. " “What am I doing?”" “Who am I?” "“Why am I here”
“ A disaster doesn’t have to be the end of the world, it can be something as simple as waking up to find that you are out of coffee. How can one get started in the early morning with out their java or “go juice”?
“My hopes for a normal life have deflated like a cold balloon.”
“With$liPle$noCce$and$only$so$much$Cme$to$prepare,$it’s$Cme$to$break$out$the$$shovels$and$snow$blowers$again,$there$is$a$blizzard$in$the$air”$$
“In desperation, nature seeks our help. It crawls on us in order to grab our attention-wanting us to take action.”
“Can we ever mend a broken love, or is it stuck to carry on like the shredded pages of your once most beloved novel?”
“Everything I do today can have a lasting effect on my life in the future, I don’t know where to go, or what path to take. Maybe I should leave it up to fate. Flying away from home; leaving the nest, I’m drifting with the wind, Where will I go next?”
“We can gather up the fragments of our world that remain, the colored happy memories and learned lessons, and bring them up around us so that perhaps next time confronted with disaster, we may use them to shield ourselves from harmful shards.”
What have We Learned?
Beginner pitfalls
• Poor Design • Fundraising • Models that don’t exude confidence. • MC’s that were too quiet. • Themes that were too narrow
Poor Design
Fix�Thumbnail Critique� Sumbission
�a successful dress
Our$student$
Our$AspiraCon$
_Confidence$building$with$the$models$through$a$Model$workshop$
_MC’s$are$appointed$on$recommendaCon$of$the$Drama$dept.$
_themes$are$built$around$the$breadth$of$designs$they$could$bring.$
Shy Models
Quiet MC
Limiting Themes
Fundraising
_keep$a$porCon$of$your$profit.$$Throw$a$Fashionista$Camp$
Art Program Influence
Art and Identity, sculpture course
Created more of an artistic community
*Fever/excitement *Sharing *Team building *Working for the greater good
A Venue to express themselves
*Personal voice * Leadership * Confidence * A range of possibilities
Like us on Facebook!
Photography Credit
• Tarin Butterfield • Quentin Hacker • Andrea Schindlbeck • Sharon Sychta
Questions? Email me at [email protected]