Hella Hernberg

Urban Dream Management

Nordic Urban Lab, Borås, 7.4. 2016

Everyman’s

CityE N G AG I N G P E O P L E I N U R B A N C H A N G E

A N D D E V E LO P M E N T

> > W W W.U R B A N D R E A M M A N AG E M E N T.CO M

SOME EXAMPLES OF UDM PROJECTS:

K A L A S ATA M A T E M P O R A RY

R E V I TA L I S I N G A N O L D H A R B O R A R E AClient: City of Helsinki / Part design

D E S I G N F O R G OV E R N M E N T

E D U C AT I N G D E S I G N E R S F O R P U B L I C S E C TO R C H A L L E N G E SClient: Aalto University

VAC A N T S PAC E S

TO O L S F O R U T I L I S I N G U N U S E D S PAC E SClient: Ministry of the Environment

U R B A N D R E A M M A N AG E M E N T

T E M P O R A RY U S E O F U R B A N R E S I D UA L A R E A S Master’s Thesis / Aalto University

H E L S I N K I B E YO N D D R E A M S

B O O K A B O U T N E W U R B A N C U LT U R E I N H K ISelf-published

PA RT I C I PATO RY A N D U S E R -C E N T E R E D D E S I G N F O R T H E B U I LT E N V I R O N M E N T Various clients: e.g. cities + construction companies

W E LOV E H E L S I N K I B I C YC L E DAY AT K A L A S ATA M A , J U LY 2 0 1 1 .

P H OTO : J O H A N N E S R O M P PA N E N

CITY AS A PLATFORM FOR

CITIZEN ENGAGEMENT

Hernberg, H.(ed) (2012) Helsinki Beyond Dreams - Actions towards a Creative and Sustainable Hometown. Helsinki: Urban Dream Management

R E S TAU R A N T DAY AT K A R H U P U I S TO, K A L L I O D I S T R I C T, AU G U S T 2 0 1 1 .

P H OTO : T U O M A S S A R PA R A N TA

L E F T, B E LOW R I G H T: U R B A N FA R M I N G I N J Ä T K Ä S A A R I , P H OTO S H E L L A H E R N B E R G

TO P R I G H T: D O D O U R B A N FA R M S I N PA S I L A R A I L S I D E . P H OTO S : D O D O

P U N A J U U R I B LO C K PA RT Y, 2 0 1 1

P H OTO : C A R L S E B A S T I A N L I N D B E R G

“ M A LTA H O U S E ”

A J O I N T B U I L D I N G V E N T U R E P R OJ E C T I N J Ä T K Ä S A A R I , H E L S I N K I

In the forests of Finland people enjoy “everyman’s

rights.” Helsinki citizens have translated this tradition

into a new urban attitude. People and communities are

engaging in developing the city’s corners into better

places and Helsinki is becoming a more enjoyable and

inspiring hometown.

UrbanismEveryman’s

S P R E A D F R O M H E L S I N K I B E YO N D D R E A M S .

I L LU S T R AT I O N : S AC M AG I Q U E

HOW CAN DESIGN SUPPORT

CITIZEN PARTICIPATION AND

ENGAGEMENT?

DESIGNER AS AN AGENT FOR CHANGE:

“Designers are having to evolve from being the individual authors of objects or buildings, to being the facilitators of change among large groups of people.”– J O H N T H AC K A R A ( 2 0 0 5 )

“Everyone designs who devises courses of action aimed at changing existing situations into preferred ones.”– H E R B E RT S I M O N ( 1 9 9 6 )

T H E O F F I C I A L O P E N I N G O F T H E K A L A S ATA M A H A R B O R S H O R E R O U T E , 2 0 1 0.

P H OTO : H E L L A H E R N B E R G

KALASATAMA TEMPORARY

K A L A S ATA M A H A R B O R B E F O R E CO N S T R U C T I O N WO R K B E G A N , 2 0 1 0.

P H OTO : C H A R LOT TA B O U C H T

1

2

3

4

Aerial view of central Helsinki shows the main locations under transformation: 1. Pasila, 2. Kalasatama, 3. Jätkäsaari, 4. The oil harbor. Photo courtesy of City Survey Divison, Helsinki

The idea of Kalasatama Temporary

was based on a hunch that there were

active people in Helsinki who would

organize inspiring things – if they were

given a little push to do so.

O P E N B R U N C H I N E XC H A N G E O F I D E A S AT K A L A S ATA M A H A R B O R , 2 0 0 9.

P H OTO : PA RT OY

VA R I O U S CO M M U N I T Y P R OJ E C T S I N K A L A S ATA M A , 2 0 0 9 -2 0 1 1 . P H OTO S : J O H A N N E S R O M P PA N E N , H E L L A H E R N B E R G

P H OTO : S O M PA S AU N A . F I

KALASATAMA: CHALLENGES AND QUESTIONS

• A need for policy design + new practical tools in order to make the interaction

between the City and its residents run more smoothly

• Can urban planning move from a specific plan to strategy that adapts to change:

How to apply the tactics of spontaneous, self-organized projects to the planning

process of a large, bureaucratic organization that is used to making stable, long-

term decisions?

• Continuity: On what level will the temporary activities remain as part of the

permanent structures?

• Scaling up the activity: Can smaller towns and suburbs learn from Kalasatama

THE PUBLIC

SECTOR AS

ENABLER?

TOP

plan

implement

DOWN

I N S P I R AT I O N : M A R CO S T E I N B E R G

StrategiesFrameworks

Projects Experiments

Broad targets

Broad context

Practical experience

Specific contextI N S P I R AT I O N : M A R CO S T E I N B E R G

working as an embedded designer

at the Ministry of the Environment

via Design Exchange Programme (DEP)

11/2012 - 11/2013

VACANT SPACES (TYHJÄT TILAT)

Project under Ministry of the Environment /

Design Exchange Programme

VAC A N T O F F I C E S PAC E I N M E R I H A K A , H E L S I N K I

P H OTO : J O H A N N E S R O M P PA N E N

TILAN KÄYTTÄJÄ

VÄLIT-TÄJÄAVOIMEN

DATAN ASIANTUN-TIJA

SOME-ASIAN-TUNTIJA

MARKKINA-ANALYYTIK-KO

RYHMÄRAKEN-NUTTAJA

SOSIO-LOGI

KAAVOIT-TAJA

RAKEN-NUTTAJA

SIJOITTAJA / SIJOITUSYHTIÖ

LAIN-SÄÄDÄNTÖ

KIINTEISTÖN-OMISTAJA

SUUNNIT-TELIJA

”PIONEERIT”RAKENNUS-VALVONTA

MUSEO-VIRAN-OMAINEN

MUUT MINISTE-RIÖT

KIINTEISTÖ-KEHITTÄJÄ

RESEARCH PHASE

VACANT SPACES:THE INTERACTION PROCESS WITH STAKEHOLDERS

UNDERSTANDING OF PROCESSES, BOTTLENECKS AND POSSIBILITIES

BRINGING DIFFERENT VIEWPOINTS TOGETHER

WORKING WITH AND ACTIVATING STAKEHOLDERSPERSPECTIVES TO

LAW EVALUATION

MINISTRY WORKING GROUP

OPEN COMMUNICATION“CROWDSOURCING”

BRUNCH DISCUSSION AT PITÄJÄNMÄKI

FACEBOOK

OPEN WORKSHOP IN MERIHAKA

MEETINGS WITH DIFFERENT MINISTRIES: TEM, VM, YM

OPEN IDEAS POLL

EXPERT WORK-SHOP IN MERI-HAKA

BRIEF FOR NEXT PHASES

INTERVIEWS AND OBSERVATIONS WITH STAKEHOLDERS, CASE ANALYSES

A L L T H E VAC A N T S PAC E S WO R K S H O P S A N D S TA K E H O L D E R M E E T I N G S W E R E H E L D I N E M P T Y O F F I C E S PAC E S . P H OTO S : J O H A N N E S R O M P PA N E N

COULD COLLABORATION WITH

USERS AND STAKEHOLDERS

BECOME AN INTEGRAL PART

OF ALL BUILT ENVIRONMENT

PROJECTS?

Kiitos! Thank you!

Hella HernbergUrban Dream Managementhella@urbandreammanagement.comwww.urbandreammanagement.com