A Circle of What…?

…for What…

A Quick Visual Walkthrough

Original Image Source: MOGGRIDGE, B. (2007) Designing Interactions. Cambridge: MIT Press.

Parts

Parts

Whole

Whole

Workshop Part 1 (1st

hour)

It is through a phenomenological framework that experience can be understoodand interpreted as directly as possible from the point of view of a person.

Hermeneutic phenomenology proposes that all understanding is interpretive (Johnson, 2000, p143).

Ethnography and other qualitative methodologies look at the contexts of the states behind or beneath the

user’s lived experience.

Phenomenology used as a methodology attempts to reveal step-by-step the meaning of the ‘how’ and

‘what’ of a phenomenon, to see it in an unfettered and fresh way through a user’s experience of it.

Pragmatist

Structurist

Triadic

Dyadic

ObjectRepresentationInterpretation

SignifierSignified

From a hermeneutic perspective a whole lived experience is

comprised of themes that

form meaning units that give meaning to it through what a user saw, thought, felt or did.

an experience “can be understood only

through its parts, but the parts can

be understood only through the whole” (Hirsch, 1967, p76).

OK, enough theory what is the method?

So it will work with existing user research?

Workshop Exercise 1

End of Part 1Break