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www.simplify360.com Stage 1 The Prelimin ary Round Team Name: Dragons Name of first member: Nikhil Singh College Name: IIM Tiruchirappalli Name of second member: Varun Soreng College Name: IIM Tiruchirappalli

Casia 2014 preliminary round 1-social media

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Page 1: Casia 2014 preliminary round 1-social media

www.simplify360.com

Stage 1

ThePreliminary

Round

Team Name: Dragons

Name of first member: Nikhil SinghCollege Name: IIM Tiruchirappalli

Name of second member: Varun SorengCollege Name: IIM Tiruchirappalli

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Keep this slide as the front page of your presentation.Only edit 'Team name', 'Name of first member:College Name:Name of second member:College Name:****Do not any any other changes to this slide'
Page 2: Casia 2014 preliminary round 1-social media

Social Media ?

Page 3: Casia 2014 preliminary round 1-social media

So What exactly is Social Media ????

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* The data shown is about individual benefits of using Social Media

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Social Media Marketing

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Social Media Marketing

1. Promote your company’s brand

2. Engage your customers

3. Improved recruiting techniques

4. Employee engagement

5. Cost effective

6. Share information about your company

1. Socially engineered attacks lure you with fraudulent news, promos, as well as fake themes and apps.

2. Personalized messages spoofing your friends or popular celebrities tempt you into clicking malicious links.

3. Besides being vulnerable to survey scams and system infection, your personal information may also be stolen and used for malicious purposes

Page 10: Casia 2014 preliminary round 1-social media