Being Visual / Service Design Drinks

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    15-Jul-2015

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<ul><li><p>Service Design Drinks</p><p>S I L A B S / A p r i l 2 2 , 2 0 1 5</p><p>Being Visual</p><p>M a u r o R e g o , B o a n a</p></li><li><p>Who are we?</p><p>Katrin PhD Candidate, University of Potsdam</p><p>Olga Business Consultant, Fuxblau</p><p>Manuel Service Designer, Fuxblau</p><p>Mauro Designer, Boana</p><p>Martin Designer, Nokia/HERE </p></li><li><p>Where are we?</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>How does my user group looks like? Which group he or she may be part of (gender, age, etc). </p><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p><p>Pers</p><p>onas</p><p>. Des</p><p>igne</p><p>d by</p><p> Mau</p><p>ro R</p><p>ego.</p><p> SAP</p><p> SE </p><p>2015</p><p> A</p><p>ll Rig</p><p>hts R</p><p>eser</p><p>ved</p></li><li><p>Play Video</p><p>Search Video</p><p>1</p><p>Start Page</p><p>2</p><p>Search Results</p><p>3</p><p>Video Detail</p><p>How do I use this specific evidence of the service? </p><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p><p>Show more</p><p>More about Weye</p><p>Recent Videos</p><p>Teaser Healine about Weye</p><p>Slogan text + Call-to-action</p><p>Lorem ipsum dolor sit amet, consetetur01.04.2015 in City, Country</p><p>sea takimata sanctus est Lorem ipsum dolor sit01.04.2015 in City, Country</p><p>Sit amet. Lorem ipsum dolor sit amet.01.04.2015 in City, Country</p><p>Discritption of the service Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt ut </p><p>labore et dolore magna aliquyam erat. Read more </p><p>Discritption of the service Lorem ipsum dolor sit amet, consetetur sadipscing elitr, sed diam nonumy eirmod tempor invidunt.</p><p>Lorem ipsum dolor sit amet, consetetur01.04.2015 in City, Country</p><p>sea takimata sanctus est Lorem ipsum dolor sit01.04.2015 in City, Country</p><p>Sit amet. Lorem ipsum dolor sit amet.01.04.2015 in City, Country</p><p>% Bulletpoint lorem ipsum dolor sit amet.% Bulletpoint lorem.% Bulletpoint lorem ipsum.</p><p>Imprint Therms of usage About Weye? Login as curator Follow us on</p><p>upload B</p><p>Search videos</p><p>Wey</p><p>e. B</p><p>oana</p><p>. 201</p><p>5 </p><p> All R</p><p>ight</p><p>s Res</p><p>erve</p><p>d</p></li><li><p>How my service works?the co-housing fridge of Electrolux</p><p>Karin is a student whom share the at with three another students. She arrived now form the market and she is making the Check-in in her Cool-FridgeElectrolux.</p><p>She check the recipes suggestion to see what she can make with the new products that she bought, the Cool-FridgeElectrolux suggest a Carrot Cake.</p><p>But she havent all ingredients to make the cake, then she check if one of her atmates have what she mss. Using the LookingInside she discover Jonh Holl have it and send a scrap to him by the PostScrap service asking for use his ingredi-ents and inviting him to eat the cake togheter.</p><p>Jonh normally havent time to cook something to himself. He receives the SMS from Karin and answer: it will be a pleasure.</p><p>Jonh arrives at home and they eat the delicious cake made by Karin.</p><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p><p>Cool </p><p>Frid</p><p>ge. D</p><p>esig</p><p>ned </p><p>by M</p><p>auro</p><p> Reg</p><p>o. 2</p><p>007 </p><p> A</p><p>ll Rig</p><p>hts R</p><p>eser</p><p>ved</p></li><li><p>What is the context or focus of my project? Which problem am I trying to solve? What is the value I am taking from this service? How does it fit in my life?</p><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p><p>https://vimeo.com/58517177</p><p>Buzz</p><p>. Vid</p><p>eo d</p><p>esig</p><p>ned </p><p>by M</p><p>auro</p><p> Reg</p><p>o. H</p><p>PI S</p><p>choo</p><p>l of D</p><p>esig</p><p>n Th</p><p>inking</p><p> 201</p><p>3 </p><p> All R</p><p>ight</p><p>s Res</p><p>erve</p><p>d</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Exercise</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Draw a storyboard</p><p>One scene per A4 sheet.</p><p>Each person draws a scene.</p><p>You have 10 minutes.</p><p>Being Visual Storyboard Time!</p><p>1</p><p>How might we get stressed office workers a healthy meal?</p><p>Problem/Situation+ </p><p>Main User</p><p>Solution+</p><p>Main Touchpoint</p><p>User Action</p><p>How the user activate</p><p>the service?</p><p>ServiceAction</p><p>Happyend</p><p>gvual</p></li><li><p>Draw a storyboard</p><p>One scene per A4 sheet.</p><p>Each person draws a scene.</p><p>You have 10 minutes.</p><p>Being Visual Storyboard Time!</p><p>2</p><p>How might we vanish the standing tourists on the bike lanes?</p><p>Problem/Situation+ </p><p>Main User</p><p>Solution+</p><p>Main Touchpoint</p><p>User Action</p><p>How the user activate</p><p>the service?</p><p>ServiceAction</p><p>Happyend</p><p>gvual</p></li><li><p>Draw a storyboard</p><p>One scene per A4 sheet.</p><p>Each person draws a scene.</p><p>You have 10 minutes.</p><p>Being Visual Storyboard Time!</p><p>3</p><p>How might we help party-goers to overcome their hangover quicklyon the next morning?</p><p>Problem/Situation+ </p><p>Main User</p><p>Solution+</p><p>Main Touchpoint</p><p>User Action</p><p>How the user activate</p><p>the service?</p><p>ServiceAction</p><p>Happyend</p><p>gvual</p></li><li><p>Draw a storyboard</p><p>One scene per A4 sheet.</p><p>Each person draws a scene.</p><p>You have 10 minutes.</p><p>Being Visual Storyboard Time!</p><p>4</p><p>How might we get shy new Berlin arrivers get their first date in town?</p><p>Problem/Situation+ </p><p>Main User</p><p>Solution+</p><p>Main Touchpoint</p><p>User Action</p><p>How the user activate</p><p>the service?</p><p>ServiceAction</p><p>Happyend</p><p>gvual</p></li><li><p>Draw a storyboard</p><p>One scene per A4 sheet.</p><p>Each person draws a scene.</p><p>You have 10 minutes.</p><p>Being Visual Storyboard Time!</p><p>5</p><p>How might we help cyclists to find a safe parking place in a crowdedbike friendly city? (like Berlin during spring/summer)z </p><p>Problem/Situation+ </p><p>Main User</p><p>Solution+</p><p>Main Touchpoint</p><p>User Action</p><p>How the user activate</p><p>the service?</p><p>ServiceAction</p><p>Happyend</p><p>gvual</p></li><li><p>Take-away</p></li><li><p>visualizations are interactive tools that will be used, not only appreciated</p><p>be mindful about the audience and use their visual vocabulary to communicate</p><p>being visual means to help the brain to understand things faster</p><p>Black slide = Serious talk</p><p>Service Design Drinks - Being Visual by Mauro Rego is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.</p></li><li><p>Nov 1314, 2015 at Kalkscheune, Berlin / Germany</p><p>Interactive conference for Service Innovators</p></li><li><p>Awesome Speakers Engaging BarCamps</p><p>Mind-blowing Workshops Walking Service Safari</p></li><li><p>Thank you</p><p>servicedesignberlin.de </p><p>@SD_Berlin </p><p>fb.com/servicedesignberlin</p></li></ul>

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