9.09 Guarascio Portfolio

PORTFOLIO

A portfolio sampling of marketing campaigns, corporate identity, product development, design and branding,

tradeshows and events, web and interactive marketing, project management and print capabilities.

presented by.....

NANCY GUARASCIO1907 Newell Ave.

Walnut Creek, CA 94505925.934.4003/cell: 510.220.3632

[email protected]

We’re on fire! The fastest growing real estate company in the Bay area.

Walnut Creek1700 N. Main St.Walnut Creek, CA 94596925.280.8500

Orinda89 Davis Rd., Ste. 100Orinda, CA 94563925.253.7000

Danville15 Railroad Ave.Danville, CA 94526925.855.4000

Blackhawk4105 Blackhawk Plaza Cir. Danville, CA 94506925.648.5300

Pleasanton5075 Hopyard Rd., Ste. 110 Pleasanton, CA 94588925.251.2500

Livermore1983 Second St.Livermore, CA 94550925.667.2100

Lafayette3799 Mt. Diablo Blvd., Ste. 100Lafayette, CA 94549925.385.2330

ww

w.r

oc

kc

lif

f.c

om

Blackhawk East 4105 Blackhawk Plaza Cir. Danville, CA 94506925.648.5300

Blackhawk West3880 Blackhawk Rd. Ste. 200Danville, CA 94506925.736.6000







ww

w.r

oc

kc

lif

f.c

om

®

The Blackhawk Real Estate Company

The East Bay’s premier real estate company.

Discover how to get more for your home. Discover J. Rockcliff Realtors.

Client: J. ROCKCLIFF REALTORS – A Fidelity National Financial Company Project: Corporate identity branding – ad and recruiting campaignDescription: Developed creative concepts, execution, copy writing, production, media placement, direct









ww

w.r

oc

kc

lif

f.c

om

®




Client: J. ROCKCLIFF REALTORS – A Fidelity National Financial Company Project: Corporate identity branding for LPGA ad campaign and sponsorshipDescription: Developed creative concepts, copy writing, photoshop execution, production, media placement

Creating real estate equity is like creating the perfect “crema” on the rim of a latte.Leave it to the experts. J. Rockcliff Realtors

The Barista of Real Estate





Blackhawk4105 Blackhawk Plaza Cir. Danville, CA 94506925.648.5300




ww

w.r

oc

kc

lif

f.c

om









ww

w.r

oc

kc

lif

f.c

om

®



Client: J. ROCKCLIFF REALTORS – A Fidelity National Financial Company Project: Gourmet East Bay Campaign – Corporate identity branding ad Description: Developed creative concepts, copy writing, photoshop, production, media placement

Dis

co

ve

r H

ow

To

Ge

t M

or

e F

or

Yo

ur

Ho

me

. Dis

co

ve

r J

. Ro

ck

clif

f R

ea

lto

rs

.

WWW.ROCKCLIFF.COM

The East Bay’s Premier Real Estate Company

We Rock! The fastest growing real estate

company in the Bay Area.

WWW.ROCKCLIFF.COM

The East Bay’s Premier Real Estate Company

Life is Good! The fastest growing real estate company in the Bay Area.

Client: J. ROCKCLIFF REALTORS – A Fidelity National Financial Company Project: Corporate recruiting campaign – increased sales force in one year by 100%Description: Developed creative concepts, execution, production, media placement, direct mail.

Client: APM Europack/Bruni Glass Project: Series of ad campaigns and sales collateralDescription: Developed creative concepts, art direction, photo styling, execution, production, media placement

Client: Crystal Geyser Water CCompanyProject: Extreme Creme Soda Product Development and LaunchDescription: Developed creative concepts through productionin all phases of product development, packaging, closures, labels, shipping containers, retail promotions. Project manager and print buyer.

Client: Crystal Geyser Water CompanyProject: Pasadena Jazz Festival SponsorDescription: Developed creative concepts, execution, production

Project: New Diet Juice SqueezeDescription: Developed creative concepts, art direction, execution, production, print management, packaging, couponing, promotions

Project: Alpine Spring Water Re-brand with new labelDescription: Developed creative concepts, art direction, execution, production, print management

Client:: Crystal Geyser Water Company:Project:: Tejava Packaging and Re-branding LaunchDescription: Award winning package design. Developed creative concepts, art direction, execution, production, packaging, couponing, retail promotions, project management, print management

Client:: Key Curriculum PressProject:: College text book and CD cataloog campaignDescription: Art directed creative concepts, execution, production, CD packaging and production, promotions, project management, print management

Client:: AERIS SCUBA diving Equipment ManufacturerProject:: Catalog, advertising and trade show campaignDescription: Award winning catalog design Developed creative concepts, art direction, design execution, production, retail promotions, project management, print management

Client:: Caffino Espresso Drive ThroughsProject:: Corporate Brand Identity for all marketing efforts for all stores nationwideDescription: Developed creative concepts, art direction, photo styling, execution, production, for marketing materials, retail coffee packaging, clothing line, retail promotions, project management, print management, marketing management

CAFFINO CREATING THE BRAND

Brand Identity and marketing campaign

Client:: Meritage HomesProject:: Sterling Vintage Home DevelopmentDescription: Developed the look and feel of Sterling Vintage development project creating marketing materials, signs, banners, in-office sales displays, maps, landscapes, real estate ads, art direction, production, project management, print management

Client:: Taylor Woodrow Development CompanyProject:: Astoria Condo DevelopmentDescription: Design marketing materials, signs, banners, in-office sales displays, maps, landscapes, real estate ads, art direction, production, project and print management

Client: Nidek Laser ManufacturerProjects: Ad Campaigns and catalogs for medical laser equipmentDescription: Design all marketing materials, ads, catalogs, sell-sheets, production, print and project management

Client: MicroSelectProjects: Packaging Design for dental productsDescription: Design all packaging components, labels, boxes, ads, sell-sheets, production, print and project management

Client: Nidek Optical Laser ManufacturerProjects: Ad and Marketing Campaigns for optical laser equipmentDescription: Designed all marketing materials, ads, sell-sheets, production, print and project management

Holiday EventsTransforming an empty ballroom into a

magical space of shimmering lights andice sculptures

Client: J. Rockcliff RealtorsProject: Holiday EventDescription: Tramsform an empty ballroom into a magical space of shimmering lights and ice sculptures

Client: J. ROCKCLIFF REALTORS – A Fidelity National Financial Company Project: Corporate Kickoff and Awards EventDescription: Event planner, designer, manager, of all aspects of the event including the design and development of all materials, programs, waredrobe, location shoots, invitations, awards and facility management