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DEMO 5 + 5 Golden Usability Rules for Conversion

5 + 5 Golden Usability Rules for Conversion

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7 minutes presentation by Dirk Huysmans for Cleverwood's participation at the Devcom conference.More: http://bit.ly/devcom

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Page 1: 5 + 5 Golden Usability Rules for Conversion

DEMO

5 + 5 Golden Usability Rules for ConversionN°

Page 2: 5 + 5 Golden Usability Rules for Conversion

Part 1: 5 Golden Usability Rules

Page 3: 5 + 5 Golden Usability Rules for Conversion

Rule 1: Make it easy to use

Ex: main task? => too much info on page

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Rule 2: Give feedback

Ex: Waiting for what?

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Rule 3: Be efficient

Ex: Procedure of 8 steps?

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Rule 4: Be consistent/ Use standards

Ex: 1 Website, 3 layouts for forms?

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Rule 5: Give the user a sense of controle & freedom

EX: Where is the menu?

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Part 2: 5 Golden Rules For Conversion

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Rule 1: Explain, guide the user

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Rule 2: Personal incentive

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Rule 3: Social incentive

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Rule 4: Scarcity/Bonus

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Rule 5: Fun

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About Me

Dirk Huysmans

is an Online Marketing & Usability Expert.

Twitter: dirkhuysm@

Website: infostruct.be

Tel: +32 499355495

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If you want to get in touch…

www.cleverwood.be

[email protected]

Call Olivier Beaujean at +32 (0) 475 75 85 90

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