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10 Foot, 2 InchesDesigning Apps for Up-Close & Afar

hanerino

http://goo.gl/maps/yxVoV

milothedo!

Desi!nin! for up-close & afar

nearfar

http://youtu.be/iZhEcRrMA-M

Where we were

Device Landscape

Myth: Mobile devices are for when people

are mobile

77%of mobile searches occur at home or work

http://haner.in/mobilesearchmoments

“Don't confuse context with intent”

!lobalmoxieJosh Clark

https://vimeo.com/48327889

“…people are buyin! 8,000 cars a week on eBay’s mobile app”John Donahoe, eBay CEO

http://haner.in/buy8000cars

Myth: Tablets are just an accessory

http://youtu.be/btfbIVGES1I

http://youtu.be/U7UlE-o8DQQ

31%of American adults own a tablet computer

http://haner.in/deviceownership

Myth: Television is just for watchin!

77%of TV viewers use another device too

http://haner.in/multiscreenworld

Shop, social, !amification, checkins

22%of smartphone searches prompted by TV

http://haner.in/multiscreenworld

Sequential & Simultaneous

Sequential Usa!e

90%use multiple screens to sequentially accomplish a task http://haner.in/multiscreenworld

Seamless Experience

“The experience should transcend the device.”

notasausa!eMe, ri!ht now

Simultaneous Usa!e

57%of the time we use a smartphone, we use another device http://haner.in/multiscreenworld

Check-in

http://youtu.be/baFcUVyKZEw

Second Screen Desi!n

What about TV?

http://haner.in/samsungtvselector

10 Foot Experience

Calculatin! PPI

http://dpi.lv/

Smart TVs

2 million

43 millionBecoming more and more relevant every day

Desi!n for TV

Safe Zones

❖Purpose of Application in Itself 

❖How useful the application is to users and how much pleasure it gives them should be considered

❖Connection with the Use of TV

❖Create new user experience through designing application linked with the experience in watching TV

How to Desi!n a GreatUser Experience

Device or Brand?

Remotes

Samsun! Blu-ray remote control

http://youtu.be/5C1nADiC6OE

http://youtu.be/EgyIFjGOtVc

http://haner.in/nbckinect

Layout

Colors

Research the Landscape

Review Current Standards & Patterns

Android Desi!n Patterns

http://haner.in/androiddesignpattern

Goo!le TV Desi!n Patterns

http://haner.in/googletvpatterns

iOS Human Interface Guidelines

http://haner.in/iosdevhig

Xbox Developer Network

http://www.xbox.com/en-US/developers

Samsun! TV User Experience Guidelines

http://haner.in/samsungguidelines

Gatherin! & Creatin! Assets

http://www.teehanlax.com/tools/iphone/

Create your own documentation

Communicate

Testin!

Samsun! Smart TV SDK & Emulator

http://www.samsungdforum.com/devtools/sdkdownload

Test on an Real Devices

Undiscovered Territory

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Thank you.hi@hanerino.com@hanerino