Hansel and GretelJae Sang Yoo

Jae Yeon Ju

Content• Design Process

• System Concept Statement

• Persona

• Sketches

• Cultural Probe

• Journey Map and Narrative Storyboard

• Wireframes

• Exhibition Panel

Design Process

Concept StatementPersona

Cultural ProbeJourney Map

Narrative StoryboardPanel Layout

Application PrototypeConcept Movie

Concept StatementSystem Name

Hansel and Gretel

Users

Local community

System Function

• A location based SNS service with secured anonymity.

• Able to read others’ posts + get to know their neighbors

Concept Statement

Detection Interaction Extension

1. Augmented Reality

2. GPS System

1. Anonymity

2. Commenting

3. Tasty Button - Empathy

4. Candy House - Landmark

1. Visiting the site

2. Comment 10 breads

3. Treasure Hunt

Concept StatementWhat does the system solve?

• Problems that occur in modern society • Indifference

• Busy and hectic life

• Lack of empathy

• Provide a platform where people can share their stories and get encouraged when they are under stress

Concept StatementDesign Vision and Goal

• People can be candid about their thoughts and emotions in an open space

• Become intimate, understand each other

• Meaningless space becomes a precious place

PersonaTellers are likely

• To share secrets that cannot be told to

acquaintances.

• To be consoled from people who seem

to be close to a user

Readers are likely

• To peek other people’s thoughts.

• To interact with other users in a free

atmosphere where anonymity is secured.

Persona

Sketches

Cultural Probe

• Researched about potential users’

culture and behavior in SNS

• More Active at real space than

cyber space

Journey MapNarrative Storyboard

Wireframes

https://popapp.in/w/projects/5373a2e22855a1e4758c3356/preview/5373a9462855a1e4758c338b

Exhibition Panel

Exhibition

Thank You