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Insight
Penetrating mental vision or discernment. Faculty of seeing into inner character or underlying truth.
Gathering Insights
Practicing observingLearn from extremesConducting a great interviewImmersing in empathySharing Insights
Brainstorm rulesQuantity over QualityBuild on the ideas of othersOne conversation at a timeBe visualBe a team player
Prototyping
“A prototype is just your idea of what the future might look like.” – David Kelley, founder of IDEO and d.school