The Machine Influence on Data DesignTrina Chiasson • @trinachi • infoactive.co

What is an infographic?

“It’s a really long jpeg”

“It’s a collection of charts, text, and images, combined to tell a data-driven story”

“A visual representation of data”

“I have absolutely no clue”

A graphic that presents information

INFOGRAPHIC:

Definitions of visual data engagement

Static Interactive Exploratory

Data visualizations are hard

Can software help?

September

1985

Microsoft Excel was born.

This changed the game, forever.

The perfect so!ware doesn’t exist

Resources are finite

Adventures in building datavis so!ware

http://slid.es/trinachiasson/deck/fullscreen/

https://infoactive.co

we can’t predict your creative process

As so!ware designers...

Every choice about what to build

is also a choice about what NOT to build

Our choices influence user behavior

User behavior influences our choices

Clean design

Customizationoptions

Sensible defaults

You can’t underestimate demand for

The Search for a Default Sandwich

The Which Wich Dilemma

I just want a sandwich

I don’t need to invent a new visualization format

I need something simple that works

Automatic chart generation

Restrictive by design

Fonts and color choices

Responsive position vs. freeform

“You’re not building a product. You’re building a testing tool.”

If I’m not falling, I’m not learning

Informed choices & measured learning

Testing and Research

We want to learn

Trina Chiasson • @trinachi • trina@infoactive.coreynolds fellow, cofounder & ceo of infoactive

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