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www.hagstotz-itm.de 06.03.2015 www.hagstotz-itm.de Business Presentation 2015
Your partner in enhancing customer loyalty, product development, marketing and sales
Hagstotz ITM GmbH, Saint-Andre-Str. 9, D-75203 Königsbach-Stein, Germany, [email protected]
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www.hagstotz-itm.de Business Presentation 2015
Hagstotz ITM: About us
Fields of Activity
References
Contact
Topics
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www.hagstotz-itm.de Business Presentation 2015
About us We stand for innovation, competence and reliability.
Full-service institute founded by Sociologist (Dipl.) Karin Schmitt-Hagstotz and Prof. Dr. Werner Hagstotz in 1992.
Excellent know-how in various industries.
Traditional market research and business consulting complemented by new tools, see fields of activity.
Located in Germany, operating on a global level with an international network.
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www.hagstotz-itm.de Business Presentation 2015
Fields of Activity
Market Research
Customer insights (e.g. customer satisfaction)
Customer journey
Employee satisfaction surveys
Measurement of sales efficiency (e.g. mystery shopping)
Fair monitoring and visitor survey
Social media analysis
Regional monitoring.
Strategic insights and innovative solutions to help our customers to achieve their key business objectives.
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www.hagstotz-itm.de Business Presentation 2015
Fields of Activity
Business Consulting
Brand building and brand management
Competitive analysis
Cockpit (Business information system)
Knowledge management
Trend analysis, potential analysis and market forecasts
Future scenarios and future forecasts
In-house seminars and customized workshops.
Strategic insights and innovative solutions to help our customers to achieve their key business objectives.
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www.hagstotz-itm.de Business Presentation 2015
Reliable results, Co-operative implementation.
HITM: Our Philosophy
• Holistic view
• Extensive experience
• Customized solutions
• Implementation support
markets
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www.hagstotz-itm.de Business Presentation 2015
Based on our accumulated knowledge, practical experience, and scientific concepts, HITM has developed a program that speaks for itself.
The trademark AuditMarketingPerformance consists of modules which include proven HITM instruments that are applicable to several business sectors.
Based on customer needs and initial status analysis, modules will be selected accordingly.
The following slides will provide an overview of these modules. Detailed and concise profiles will be gladly provided on request.
The name says it all ®
®
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www.hagstotz-itm.de Business Presentation 2015
Product Module
Marketing Module
Customer Module
Distribution Module
Brand Module
Communi-cation Module
Actual state analysis:
360o Module Business
Cockpit:
Management Module
Audit Marketing Performance
®
Overview of Modules ®
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www.hagstotz-itm.de Business Presentation 2015
Compliance with the guidelines of the market research organisations • BVM - Berufsverband Deutscher Markt- und Sozialforscher e.V.
Professional association of German market and social researchers • ADM - Arbeitskreis Deutscher Markt- und Sozialforschungsinstitute e.V.
Association of German market and social research institute • ESOMAR
The essential organisation for encouraging, advancing and elevating market research worldwide.
HITM operates according to the Bundesdatenschutzgesetzt (BDSG) German federal data protection law
Co-operative member of the BVM association of German market and social researchers.
Supporting the Initiative Markt- und Sozialforschung e.V. (IMSF) German initiative market and social research with the objective of
• Demonstrating the benefits of market and social research • Information about the difference between market research and advertising • Emphasis on the guarantee of anonymity and privacy.
Quality Assurance
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www.hagstotz-itm.de Business Presentation 2015
HITM-Team for your success
• Full service institute
• Experienced team
• Pragmatic approach
• Customer oriented
• International presence
Reliable results, Co-operative implementation.
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www.hagstotz-itm.de Business Presentation 2015
Clientele list Audi AG Benelli Pesaro BGK GmbH & Co. KG BMW AG BMW Motorrad GmbH Bosch GmbH BVR Bundesverband der Volksbanken und Raiffeisenbanken Chrysler Deutschland GmbH Daimler AG Deutsche Bahn AG Deutsche Renault AG Dr. Ing. h.c.F. Porsche AG Ducati Motor Deutschland GmbH Ford-Werke GmbH Gallup Organization Princeton (USA) GGB Beratungsgruppe GmbH Hannover Rückversicherung AG Harley-Davidson Europe Ltd. Harley-Davidson Motor Company USA Heidenheimer Verkehrsgesellschaft Honda Research & Development Europe IBM Deutschland GmbH IHK Ulm Industrieverband Motorrad Deutschland Innovationsregion Ulm J. Esslinger GmbH & Co. KG Kawasaki Motors Europe N.V., Niederlassung Deutschland KLEINER GmbH KTM Sportmotorcycle GmbH Landratsämter Enzkreis und Landkreis Calw LIGANOVA GmbH Lufthansa Flight Training (LFT)
Mercedes-Benz Museum GmbH Michelin Reifenwerke Motorpresse Stuttgart Nissan Europe Nürnberger Akademie für Absatzwirtschaft R+V Allgemeine Versicherung AG Regionalmonitor Nordschwarzwald Regionalmonitor Ulm / Neu-Ulm Sedus Stoll AG Sparkassen Staatsministerium Baden-Württemberg Staatliche Schlösser und Gärten Baden-Württemberg Stadt Biberach an der Riß Stadt Pforzheim Stadtverkehr Pforzheim (SVP) Stadtwerke Aachen Stadtwerke Ulm SUZUKI International Europe GmbH Technologieregion Karlsruhe Triumph Motorrad Deutschland GmbH TÜV Süddeutschland Umweltministerium Baden-Württemberg Union Investment University of Cambridge Versorgungsanstalt des Bundes und der Länder (VBL) Verlag das Beste GmbH Volksbanken und Raiffeisenbanken VW AG Weltbild Verlag Würth AG Yamaha Motor Deutschland GmbH Zentrum für Management und Marketing, St. Petersburg/Russland
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www.hagstotz-itm.de Business Presentation 2015
Contact
Sociologist (Dipl.) Karin Schmitt-Hagstotz General Manager
Prof. Dr. Werner Hagstotz Partner & Scientific Advisor
HAGSTOTZ ITM GmbH RESEARCH & CONSULTING
Saint-Andre-Str. 9 Schloss Königsbach
D-75203 Königsbach-Stein Germany
phone +49 (0) 72 32 / 3 19 09 - 0
fax +49 (0) 72 32 / 3 19 09 - 19 email: [email protected]
www.hagstotz-itm.de