Digipak Analysis George Atkinson

In this his digipak you can see that the colour scheme is put in two. As you can see we have all white and a man in a business suit, I believe that this means that his personality on the outside is very boring and normal.

As you can see the colour scheme suggests that he is actually a really creative person but is stuck to being a normal person. This is why we have all the colour in the top side of the picture, it is representing his creative in his mind.

We see that his shirt and tie is coloured, what this is suggesting to me is that he is forced to express his creative through his appearance where in fact he wants to express it through art.

Crazy -Gnarls Barkley

As you can see have misty sky suggesting this could be the

boys imagination and the openness of you thoughts. This also relate to the bands name

called ‘Imagine Dragons’.

The steps up to the highest step is actually referring to one of the main tracks ‘On Top of The World’. But the colour scheme here

suggests that the journey to the top is grey. What they means is that its not going to be

easy, there is going to obstacles in your way.

The typography here is extremely important to how the band expresses their

genre and their album. As you can see here we have the title of the band’s name in large letters and the name of the album

in small letters. The simplicities of this makes the album stand out to offer album

covers.

Night Visions -Imagine Dragons

As you can see the album is obviously split in two parts. We have the slums in the bottom part of cover and then the top half of the album we have a city. What this is suggesting is that the world is split between didn't social groups. For example we have the rich in the middle and poor on the bottom. They are doing this do create a contrasted between the 2 social groups.

The typography in this album cover is very interesting, this is due to the use of contrast, as you can see in the white sky we have black typing and then in the slums we have white typing. This can be interpreted in different ways, the way that I interpret the contrast is is due to the colours used. Black is known to be seen as nothing and that there is no more. But white is the colour that represents hope, so what I believe is that all the people in the slums look up to the city with hope. Also they did this is due to the fact they want it to be obvious who is the artist and what is the name of the album.

Not Giving in -Rudimental

In this album cover we can see that they have used the 3 strand technique, this is due to factor that in your brain you see the album cover as a whole and don’t look at each strand individually.

As you can see in the middle strand we can see him running away from something. Due to the title ‘Bad Blood’ I interpret him running from his future and his family that he may recently discovered. But most likely he is trying to run away from reality.

The typography in this album cover is simple, it is in contrasted to the back ground of the strands so it makes it stand out more. Also the size of the images it obvious who the band are and what is the name of the album.

“Bad Blood” -Bastille

This is an interesting album cover because it is an soundtrack for the film Fast and Furious 7, But i’m still analysing this due to the interesting 2 strand approach to marketing this product.

The 2 strand is interesting, due to the fact they haven't stuck a lot of information on the cover. The only thing you can analysis is that the car is obviously dominant in the plot of the film and that the cars actually control everything and all the people in the bottom strand are under the cars spell but this is my interpretation of the image.

The typography used in this album cover is very simple, they just have used the contrasted between white and black so it stands out in the picture.

Fast and Furious Soundtrack