3/3/2016

1

Designing Your

Data Scientist Career

Data Science

D a

t a

I n s i g h t

3/3/2016

2

“We can’t solve problems using the same kind

of thinking we used when we created them”

Albert Einstein

DesignThinking

3/3/2016

3

“ “If I had an hour to solve a problem I'd spend

55 minutes thinking about the problem and

5 minutes thinking about solutions.”

Albert Einstein

Design Thinking has a long history and diverse influences

3/3/2016

4

Discover/

Observe/

Research

Define/

FrameDeployPrototype

Evaluate

Solutions

Exploratory Formative Evaluative

D e s i g n M e t h o d o l o g y

Diverge Converge

* Inspired by Peter H. Jones - Systemic Design Principles for Complex Social Systems

* Inspired by Peter H. Jones - Systemic Design Principles for Complex Social Systems

Empathy

Extreme Users

Ethnography

Mindmap

Affinity Diagram

Customer Journey

Personas

Service Blueprint

Story Telling

Service Prototype

Experience PrototypeService Blueprint

Story Telling

Service Design Thinking Process & Method

Customer Feedback

What’s been covered today

Pro

ce

ss

Me

tho

d