Sensing human behaviour using online data

Suzy Moat & Tobias PreisData Science LabWarwick Business School@thedatascilab

Barchiesi, Moat, Alis, Bishop & Preis (2015)

Attendees at San Siro

Mobile internet activity

Botta, Moat & Preis (2015)

Match attendance estimated from phone activityBotta, Moat & Preis

(2015)

Measuring natural capital

Seresinhe, Preis & Moat (2015)

Seresinhe, Preis & Moat (2015)

'Scenicness' linked

to health and

happinessSeresinhe, Preis & Moat (2015)

Seresinhe, Preis & Moat (2015)

'Scenicness' linked

to health and

happiness

... also in built-up areas

Online data may help us measure behaviour that was previously expensive, time-consuming or impossible to

capture