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Data Driven Marketing Challenges and best practice solutions

Data-driven marketing best practices Webinar (slides)

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Data Driven MarketingChallenges and best practice solutions

Enable the right Audience

Intuitive interface built for business users

Ability to connect to all your marketing analytics

All relevant data in the one place

Single point of access

Combine with your corporate data

Share across your business platform

Management see a strategic view from your enterprise platform

Share that information with all stakeholders within your corporate environment

Connect and Compare

Upload spreadsheet source directly into you platform

Connect to spreadsheet sources for real time analysis

Drag and Drop Interface

Drag and Drop interface for easy reporting

Enabling swift answers to questions

Workflow between business and IT

Visibility and collaboration in real time

Trackable and Transparent - within the your platform  

Adding the human context

Information that may not be in your underlying data

Adding context, linked to your data - e.g. point in time

Live content, always updated

Embed the reports you need.

Changes as the data changes

Comments that are audit-able