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1 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED. 8 STEPS TO CREATING A DATA STRATEGY from Silicon Valley Data Science

8 Steps to Creating a Data Strategy

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Page 1: 8 Steps to Creating a Data Strategy

1 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

8 STEPS TO CREATING A DATA STRATEGY from Silicon Valley Data Science

Page 2: 8 Steps to Creating a Data Strategy

2 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

WHY HAVE A DATA STRATEGY? Data has become critical to achieving competitive advantage in business. With so much data to look at and so many tools to consider, however, it is easy to invest in the wrong platforms and capabilities. Creating a clearly articulated data strategy—a roadmap of technology-driven capability investments prioritized to deliver value—helps ensure from the get-go that you are focusing on the right things, so that your work with data has a business impact.

Page 3: 8 Steps to Creating a Data Strategy

3 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

STEP 1. Identify your business objectives.

Page 4: 8 Steps to Creating a Data Strategy

4 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

Identify your business objectives. These should become the goals of your strategy; your data will be the means to executing your objectives.

Page 5: 8 Steps to Creating a Data Strategy

5 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

STEP 2. Go from objectives to tactics.

Page 6: 8 Steps to Creating a Data Strategy

6 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

Go from objectives to tactics. Answer the question: How are you going to achieve your goals?

Page 7: 8 Steps to Creating a Data Strategy

7 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

STEP 3. Include all parts of the organization and all stakeholders in the conversation.

Page 8: 8 Steps to Creating a Data Strategy

8 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

Include all parts of the organization and all stakeholders in the conversation. This means people from both the business and technical sides of your organization, at a minimum.

Page 9: 8 Steps to Creating a Data Strategy

9 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

STEP 4. Look at how technology supports the use cases.

Page 10: 8 Steps to Creating a Data Strategy

10 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

Look at how technology supports the use cases. Answer the question: What data technology makes this possible?

Page 11: 8 Steps to Creating a Data Strategy

11 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

STEP 5. Exploit patterns and reuse.

Page 12: 8 Steps to Creating a Data Strategy

12 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

Exploit patterns and reuse. Look at common relationships and services, and figure out where efficiencies are possible.

Page 13: 8 Steps to Creating a Data Strategy

13 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

STEP 6. Prioritize all the things you could do to figure out where to start.

Page 14: 8 Steps to Creating a Data Strategy

14 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

Prioritize all the things you could do to figure out where to start. Not all projects are created equal. What matters most to your business?

Page 15: 8 Steps to Creating a Data Strategy

15 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

STEP 7. Define your roadmap with an end-point in mind.

Page 16: 8 Steps to Creating a Data Strategy

16 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

Define your roadmap with an end-point in mind. Identify a pipeline of projects that take you toward your goal.

Page 17: 8 Steps to Creating a Data Strategy

17 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

STEP 8. Lather, rinse, repeat.

Page 18: 8 Steps to Creating a Data Strategy

18 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

Lather, rinse, repeat. Revisit and reuse this checklist to refresh your data strategy as conditions change over time.

Page 19: 8 Steps to Creating a Data Strategy

19 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

DATA STRATEGY CHECKLIST

1.  Identify your business objectives.

2.  Go from objectives to tactics.

3.  Include all parts of the organization and all stakeholders in the conversation.

4.  Look at how technology can support the use cases.

5.  Exploit patterns and reuse.

6.  Prioritize all the things you could do to figure out where to start.

7.  Define your roadmap with an end-point in mind.

8.  Lather, rinse, repeat.

Page 20: 8 Steps to Creating a Data Strategy

20 © 2015 SILICON VALLEY DATA SCIENCE LLC. ALL RIGHTS RESERVED.

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