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Google Plus brand page post

20140414 smx advanced maximizing the synergy of paid search & social

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Page 1: 20140414 smx advanced maximizing the synergy of paid search & social

Google Plus brand page post

Page 2: 20140414 smx advanced maximizing the synergy of paid search & social

Google Plus brand page posts showing on the SERP

Page 3: 20140414 smx advanced maximizing the synergy of paid search & social

Facebook brand page posts:

Page 4: 20140414 smx advanced maximizing the synergy of paid search & social

Facebook “Recent Posts”Posts showing on Bing SERP

Page 5: 20140414 smx advanced maximizing the synergy of paid search & social

Product Level “Likes” and “+1’s”

Page 6: 20140414 smx advanced maximizing the synergy of paid search & social

Facebook Insights Social Signals