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THE ART OFPRESENTATION
“ I always think of public speaking as being a bit of jazz…”
Sir Ken Robinson
Presentation is the ‘killer skill’ we take into real world. It’s almost an unfair advantage.
The Mckinsey Mind
THE SOUND OF A NAPPING ROOM
WHY IT MATTERS?
“If you’re not appearingYou’re disappearing.”
Art Blakey
Eat like a bird,Poop like an elephant.
Philosophy by Guy Kawasaki
Birds eat 50% of their weight per day.
Elephants do some serious ……
DIFFERENCE BETWEENWINNING &LOSING…
IS IN THESMALLDETAILS.
Exam
ple
AL GORE
• Non-technical audience• No bullets, simple graphics
Young Al Gore• “ Stiff ”• “ Robot-like “• “ ZZZzzzzzz “
Helped by Duarte Design
What if he was presenting like this?
DIFFERENCES• Simplicity• Naturalnes
s
Lessons of simplicity around us
big, dynamic text
few words: focus on graphic
big, dynamic textHmmm…this movie poster can be a good slide!
If your idea is worth spreading…
presentationmatters.
Communicationmatters.
But we have a problem…
What are the best/worst presentations you have ever
seen?Bad Good
what we want :
• Clarity
• Meaning
• Great Content
what we get :
• Confusion
• Boredom
• Wasted Time
Must STOP bad PowerPoint!
STORYTELLINGImages, narration, audio
The PRESENTATION
You do not have to use slides,but if you do…
AVOID
Current solution isn’t working.Solution ?
CREATIVITY.Simplicity needs Creativity.
www.ted.com
TIPS• Preparation• Visual• Delivery
Part 1: Preparation
Step Back.
Alone Time.
Ask
“ So what ? ”not just
“ What ? “
Inclusion and Exclusion.
…make a choice about what's important,And let go of all the rest.
What’s your story ?
Make your
message “ sticky
”:
• Advertisement
• Presentation
• Leadership
6 K
ey p
rinci
ple
s of
the b
ook Simplicity
6 K
ey p
rinci
ple
s of
the b
ook Unexpectedness
6 K
ey p
rinci
ple
s of
the b
ook Concreteness
6 K
ey p
rinci
ple
s of
the b
ook Credibility
6 K
ey p
rinci
ple
s of
the b
ook Emotion
6 K
ey p
rinci
ple
s of
the b
ook Story
Review of TED talk by
Dr. Jill Bolte Taylor
• Simplicity ✓
• Unexpectedness ✓
• Concreteness ✓
• Credibility ✓
• Emotion ✓
• Story ✓
6 key aptitudes
• Design
• Story
• Symphony
• Empathy
• Play
• Meaning
Don’t start here.
Plan analog.
Part 2: VISUALS
Visual SimplicityThe Zen Aesthetic• Simplicity
• Clarity
• Uncluttered
DESIGNis important.is soul deep.
“ But I’m not a designer. “
TOM PETERS:
We are all designers.
Don’t read your slides.
Words &photos
What about images?
Part 2: Delivery
An opportunity to
CONNECT
Logic isn’t enough.
EMOTIONS
[Presentations] are a balance ofthree rhetorical proofs: ethos
(ethical), pathos (emotional), and logos (logical).
Aristotle
https://www.youtube.com/watch?v=Vhh_GeBPOhs- Steve Balmer on Developers
ENTHUSIASM
Is about being in the moment.https://www.youtube.com/watch?v=0g_GQlLRoMs- Steve Jobs
PASSION
PowerPoint is not the presentation.
You are the presentation.
THANKS!