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This was a presentation made by BPAP President Benedict Hernandez on 27 March 2012 to the American Chamber of Commerce of the Philippines.
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TALENT TRANSFORMATION AMCHAM ICT Community March 27, 2012
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638,000 DIRECT EMPLOYMENT 2011
2.2 Million DIRECT & INDIRECT EMPLOYMENT 2011
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1.3 Million STRETCH TARGET: DIRECT EMPLOYMENT 2016
4.5 Million STRETCH TARGET: DIRECT & INDIRECT EMPLOYMENT 2016
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92%-95% OF JOB APPLICANTS DO NOT MAKE IT
20% GRADUATING STUDENTS CAPABLE
30% GRADUATING STUDENTS WILLING
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1.1 Million EMPLOYEES TO BE RECRUITED & TRAINED OVER 5 YEARS
580,000 NEEDED IN ADDITION TO CURRENT TALENT SUPPLY OVER 5 YEARS
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250,000 ITWSP POTENTIAL ADDITIONAL SUPPLY OVER 5 YEARS
7/10 2 OF ITWSP SCHOLARS GET EMPLOYED ROI IN MONTHS IN SALARY TAXES
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200,000 HIGHER EDUCATION-BASED INTERVENTIONS TALENT ADD OVER 5 YEARS: GCAT, SMP, ADEPT, EMERGING SERVICES, E-LEARNING PROGRAMS, OTHERS
20% PASS RATE ON GCAT AMONGST 45 SCHOOLS
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125,000 CAREER MARKETING TARGET ADDITIONAL SUPPLY OVER 5 YEARS
50% TARGET INCREASE IN WILLINGNESS
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50,000 IT/BPO ASSOCIATE PROGRAM TARGET YIELD OVER 5 YEARS
~800,000 HIGH SCHOOL GRADUATES WHO DO NOT START/COMPLETE COLLEGE
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1 PHILIPPINES MARKET LEADING POSITION IN CRM
832,000 CRM WORKFORCE OPPORTUNITY IN 5 YEARS
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222,000 FTE SIZE OF PHILIPPINE IT/BPO NON-VOICE 2011
1.6M FTE SIZE OF INDIA IT/BPO NON-VOICE 2011 VS. PHILIPPINES;
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580,000 ADDITIONAL SUPPLY WE ARE SOLVING FOR
13 NUMBER OF BPAP STAFF TODAY
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612 MEMBER COMPANIES (DIRECT & INDIRECT) COMPRISING BPAP
225 VOLUNTEERS IN VARIOUS TALENT IPPP PROGRAMS
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27 BPAP, ACPI, CCAP, GDAP, HIMOAP, PSIA STAFF TODAY
55 STAFF BY END 2012
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25 NEEDED COMPANY STRATEGIC PARTNERS FOR TALENT PROGRAMS
1 UNIFIED & HARMONIZED EFFORT AT TALENT TRANSFORMATION
2016: Base Case vs Accelerated Case increases jobs from 3.1 million to 4.5 million
1,312K 2,250K Indirect jobs 3.2M
% of GDP 4.7% 6.9% 8.6%
1,700K
5.2%
2011E 2010 Accelerated Case 2016
Base Case 2016
Low Case 2016
525K 900K Direct jobs 1.3M 680K
Philippines IT-BPO industry US$ billion
US$15 billion 2.4 million • Direct: 0.7M • Indirect: 1.7M ₱820 billion • Direct: ₱328B • Indirect: ₱492B
US$20 billion 3.1 million •Direct: 0.9M •Indirect: 2.2M ₱995 billion •Direct: ₱398B •Indirect: ₱597B
US$25 billion 4.5 million •Direct: 1.3M •Indirect: 3.2M ₱1,290 billion •Direct: ₱516B •Indirect: ₱774B
Export Revenues
Jobs
Taxes on Wages
640K
1,600K
5.4%
2008
What’s At Stake?
Vs Base Case, Accelerated Case adds from 2012 to 2016: 1.3 million
jobs $14B
export revenue
₱295B taxes on wages
Recession proof
2009
25% 17%
4.4% 3.7%
423K 372K
1,057K 930K
26% 22%
Achieving $25Bn by 2016 will require BPAP to drive favorable outcomes across multiple areas
Widen & deepen human capital by scaling Industry-Public-Private-Partnership (iPPP) Programs Attract & train 1.1Million talents over 5 years
includes executive & specialized skills Scale talent development programs Make IT-BP careers aspirational
Achieve Roadmap 2016 Goals by leading cross-sectoral efforts Harnesses, leads, & harmonizes
cross-sector involvement & investment in Roadmap 2016 programs
Leads the design & program management of iPPPs
Official & credible voice of the industry
Strengthen Philippine attractiveness as an investment destination through our advocacy activities
Favorable legislative & regulatory environment
Competitive & predictable fiscal incentive regime
Competitive cost structure
Road Map 2016
Build PH IT-BP brand globally through marketing programs CRM: strengthen market
leadership, attain leadership in UK, ANZ markets
HIM, F&A, HR, Multi-lingual: global market leadership
IT, CP, Engineering Services: double market share
Role of BPAP
Ecosystem
Marketing and Branding
Talent
Road Map 2016 Year 1 Talent Development
Program (Target 2011)
2011 Accomplishments
Target 2012
GCAT (10,000 tested - fit to available funding)
19,500 tested •17,000 students and 2,500 employees •negotiated 50% discount •intensive and nationwide marketing and coordination
250,000 college graduating students in 2012 •Assumes with CHED and ICTO funding •GCAT with other interventions will increase hit rate from 5-8% to 10-12%.
I-TWSP (₱350M in government funding; 60,000 trained, 42,000 hired)
65K trained, 47 near hires employed by June 2012 •₱400M in government funding for near-hire training and •₱50M for Trainers’ training
Additional 65k trained/47k employed in H2 2012 •Equivalent funding targeted for the 2nd half of 2012
Service Management (New program added in 2011)
Approved 21-unit SMP by CHED •Program created by industry and academe, •Submitted and approved by CHED in record time (4 months)
Pilot SMP with 6 schools. (no funding) Pilot SMP to SUCs with 500 teachers (if funded by SUCs)
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Road Map 2016 Year 1 Talent Development
Program (Target 2011)
2011 Accomplishments
Target 2012
AdEPT (Continue AdEPT program with new partner schools)
Completed 2 T3s run, 3 new partner schools added
Revise Curriculum and methodology by April; •Conduct 6 T3 runs with at least 10 new partner schools. •500 teachers in schools indicated in the hub/next wave cities. (SUCs) by Dec (with funding)
Service Technology Management (Introduce new program)
Initial curriculum developed by UP-ITTC
• Complete program by late 2012 • Present to CHED for approval
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Road Map 2016 Year 1 Talent Development: New Programs for 2012
Program Target 2012 TESDA Trainers’ Training • Utilize P50M funding from TESDA
• Train 1,800 trainers in various TESDA IT-BPO programs
Emerging Services
• Complete program/curriculum for the following: F&A, Healthcare, ITO (with approval from CHED and TESDA)
Associate Degree
• Grade 11 & 12 content in K-12 curriculum
Executive Development
• Complete Executive Development program
Industry Standard – Voice Assessment
• Similar to GCAT, complete study of voice assessment standard
Career Marketing
• Multi-media campaign • 4 Career Caravans / Conventions with SUCs (with funding from
SUCs/CHED)
eLearning • Complement teacher-led interventions with eLearning solutions to achieve better scale, reach and standardized delivery of instruction
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Industry Talent Transformation: 3 Phases
Phase 1: Multi-sectoral effort formation & harmonization
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BPAP
Government
Academe
Associations
IT-BPO companies
Industry Talent Transformation: 3 Phases
Phase 2: Program/Solution Design & Pilot
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Industry Consortium BPAP-Led
Government
Academe IT-BPO companies
Industry Talent Transformation: 3 Phases
Phase 3: Full Deployment & Scale
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BPAP’s role:
• Drives to industry standards
• Evolves industry standards
• Works with government
agencies
• Facilitate deployment
challenges
IT-BPO Companies
Industry Consortium BPAP-Led
Academe Community
IT-BPO Consortium & Partners Growing
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Company Name Co
GCAT Strategic Partner
SMP Strategic Partner AdEPT Strategic Partner
AP Strategic Partner
ED Strategic Partner
STM Strategic Partner
IBM x x x x xAccenture xHP xStream xSutherland x xTTSI xStellar Philippines
-x
Pointewest Tech. Corp xWNS Global Services Inc G
Cx
Serco (intelenet) Global S i
GC
x x[24]7 Inc xTeamAsia S xPrimesoft Philippines Inc G
Cx
First Advantage Phils. x xAccess Worldwide G
Cx x x x
ABM Global GC
HSBC S x x xDeltek Systems (Philippines)
S x
Ubiquitous Technologies Phils. Inc,
T3 (
Sitel Philippines Corp. Ad
x x x xEdulynx Corp A
dx
Microsoft Phils. Inc. GC
x x xIntelenet Global Services
-x x
HR Mall/ Silkroad-
x xPWC SDC Manila
ADP Philippines, Inc. xConvergys Corporation S xTeledevelopmet G
Cx
F&A Hub xBPO International xMagellan Solutions xPhoenix One x
Service Management Support Needed – Industry Professors
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Proposed Pilot Project Academic Institutions, SY 2012-13, SY 2013-14
Modality Participating Schools Class
(30 students per class)
No. of Students
HEI Specialization Track 1. Far Eastern University East Asia 1 30 1. Jose Rizal University 4 120 1. MAPUA Institute of Technology 4 120 1. Polytechnic University of the
Philippines 4 120
1. Southern Luzon Technology Foundation
2 60
Sub-totals 15 450 K to 12 Junior College 1. Asia Pacific College 2 60
1. Manila Times College 2 60 1. Don Bosco College 3 90
Sub-totals 7 210 Total 22 660
IT-BPO Company Support Required
•25 Industry Professors needed initially.
•Each to teach 1 class for 18 weeks (one semester) – 3 hours of class time per week.
• Industry Professors will teach and train teachers in the process.
25
Thank You