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Swetha Dubbaka User Interface/ User Experience Designer Portfo lio

Portfolio Swetha Dubbaka

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Swetha Dubbaka is a Visual Designer with good work experience in providing design solutions for a variety of industries. She has good experience in User Interface & Interaction design for Web based applications, Corporate Web sites, Logo designs, Intranet portals using Adobe Photoshop CS, Adobe Illustrator CS, Dream weaver and good familiarity of HTML, DHTML, CSS etc. Expertise  Creative approach, Client Requirements gathering, Advertising Conceptualization, Brand Development, Photography, Capable of working independently as well as part of a team, good sensitivity on color implementation & Brilliant visualization power. Responsibilities as a Visual Designer  Implemented user interface designs from conceptualization through prototyping and helping the team until implementation.  Responsible for development of UI design. Works closely with the software developers throughout the development process to refine usability features, such as font size and buttons.  Designing New User Interfaces / concepts based on the requirements.  Played a key role in the design layout of entire web applications. Sample Engagements: Website design for Leading Companies  Visual Design Research and Visual Design Concepts  Created unique and brand conscious visual design concepts for their Global Website to improve user experience. Application design for Leading Companies  Visual Design Research and Visual Design Concepts  Created Master Page layouts and User Controls GUI design  Touch Screen UI design for Kiosk for Logistics Industry  Mobile and Tablet Apps (Android and iOS) Other projects include visual designing for multiple projects across platforms and verticals in both: Website and Web Application domains.

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Page 1: Portfolio Swetha Dubbaka

Swetha DubbakaUser Interface/ User Experience DesignerPortfolio

Page 2: Portfolio Swetha Dubbaka

Name:

Education:

Expertise:

Swetha Dubbaka

B.Tech - Mech

Certified Visual Design & Web Design from NIMSM (National Institute of Micro, Small and Medium Enterprises)

Creative approach, Client Requirements gathering, Visual Conceptualization, Brand Development, Photography, Capable of working independently as well as part of a team, good sensitivity on color implementation & Brilliant visualization power.

Major Roles:Visual Designer, Graphic Designer, Visualizer, Usability Analyst.

Software:Adobe Photoshop, Adobe Illustrator, Corel Draw, Adobe InDesign, MS Office tools, Adobe Dream Weaver, Sharepoint Designer (Working Knowledge)

Good experience in Web, Graphics, Visual design and UI design. Experience includes complete development of UI for web applications and websites including conceptualization, design and development of user interfaces.

Exhibiting a strong visual design sense with a focus on purpose driven interfaces, and an eye for good typography, composition, and use of color. Responsible for development of UI design. Working closely with the software developers throughout the development process to refine usability features, such as font size , buttons etc.

Passionate about creative world and gained experienced in different subjects like Brand development, Advertising, Visual merchandising, Concept Visualization and executions including Logo designing, Business Cards, Poster Designing, Brochures. Newsletters, Photography, Hand drawings, Template mock ups, Web Designing, Animations, for information technology industry: Technical Diagrams, GUI designing, Presentations, graphics and Illustrations.

Detail-oriented, self-organized, and an obsession for consistency. Capable of taking a project through its full life cycle - from defining and documenting business rules and requirements, through market research and competitor analysis, to interaction design and prototyping, developing, testing, production release and ongoing maintenance of the product.

Summary:

Overview

Skills:

Page 3: Portfolio Swetha Dubbaka

OpeningsInteraction Design Ipad Application

This Project was designed for a design association dedicated to collaborate the professionals in the interaction field. It talks about the discussion forums, support groups and contains a whole repository of resources widely used in the Interaction Design Arena.

Responsibilities: Conceptualization and visualization, Createdesign plan and guidelines, Coordinate and lead visual design effort delivery, Create visual designs.

Page 4: Portfolio Swetha Dubbaka

MMFSAInteraction Design Ipad Application

This Project was developed to maintain a single multi-level customer hierarchy within which all customer accounts and outlets exist.

Responsibilities: Conceptualization and visualization, Createvisual/design plan and guidelines, Coordinate andlead visual design effort delivery.

Page 5: Portfolio Swetha Dubbaka

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ICL International Freight Forwarders

This Project was conceptualized for ICL ( international Freight Forwarders ), a budding company in the freight industry. A sample login page mockup for admin group and the main home page are displayed in the mockups.

Responsibilities: Conceptualization and visualization, Createdesign plan and guidelines, Coordinate and lead visual design effort delivery, Create visual designs.

Page 6: Portfolio Swetha Dubbaka

A mobile concept for an start-up organization called ( Entrepreneur Business Consortium) was created to support mobile versions. The sample lets users find out about the company details and navigate across sections for detailed information.

Responsibilities: Role was to implement user interface designs for clients mobile strategy.

Entrepreneur ( Mobile Version)Entrepreneur Business Consortium

Page 7: Portfolio Swetha Dubbaka

The Client was seeking a customer facing solution which should also be responsive in nature. We have come up with two style themes and mockups to show case which branding guidelines the client would like to implement.

Responsibilities: Conceptualization and visualization, Createdesign plan. Guidelines and Visual Designs.

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LDX ( RWD concept )

Page 8: Portfolio Swetha Dubbaka

Business Reports

This project about the XXX sales trends and it represents the Geography, Product and Dimension group charts.

Responsibilities: Conceptualization and visualization, Createdesign plan and guidelines, Coordinate and lead visual design effort delivery, Create visual designs.

Page 9: Portfolio Swetha Dubbaka

Wiki StyleApplication Portal

This is an internal site helping client navigate all his internal data segments. The application showcases the wiki style layout which enables easy navigation across sections.

Responsibilities: Role was to implement the user interface designs from conceptualization through prototyping, also support the development team until final implementation.

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Page 10: Portfolio Swetha Dubbaka

Metro Design Application

The Client was seeking a customer facing solution that will allow customers to initiate support requests via a web-based portal. This portal will interface with the company’s CMS Next application.

Responsibilities: The design of the website was beautifully rendered in metro style. Apt icons were done best suiting the styling following the branding guidelines of the company.

Page 11: Portfolio Swetha Dubbaka

This project was for an internal segment showcasing forecast, transit ( inward / outward), departure details. This has been designed based on the inputs given by Business and users.

Responsibilities: Role was to implement the user interface designs from conceptualization through prototyping, also support the development team until final implementation.

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Application Portal

Page 12: Portfolio Swetha Dubbaka

This project was for an online web application focusing on the “nursery” needs of the client. It showcases a carousal component and other important segments of the pages.

Responsibilities: Role was to implement the user interface designs from conceptualization and support the development team until final implementation.

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Application Portal

Page 13: Portfolio Swetha Dubbaka

Thank You