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QR Codes & Pinterest:
What do these have to
do with finding a job?
Sarah Rach-Sovich
Job Search is:
A personal marketingcampaign!
First of all…
QR Code: 2-dimensional “quick response” code that contains a set of data (text, numbers or a hyperlink)
They are read through Smartphone apps
My E-folio and LinkedIn
Try this business card…
Put it on…
A creative way to market yourself – it gets you noticed!
Gives you a competitive edge Encourages actual contact (link to a contact form) Possible hiring managers can get to you any time (on
the go) vs. just at their computer You give them access to a TON more info You will project an image of being technologically vital Help them find the real you (multiple names) There are ways to check out who is checking you out
Back up… Why??
What else can you do with them?
You can even get fancy!
Is this really catching on?
From a marketing standpoint… this is
HUGE!
From a Job Search Standpoint
Again… I want to know WHY?Creates a brandShows areas of expertiseTerrific visual connection!
Show examples of your work LinkedIn Electronic portfolio Websites/blogs
Shows you have some technology skills
Once you are set up…
Create boards
Download the “Pin It” button
Comments
Repins
Weekly emails:
Use imagesUse image captionsUpload strategicallyExpand your portfolioShow your passionAdd boardsStay up-to-date
Tips for using PinterestTo enhance your job search
USE IMAGES
USE IMAGE CAPTIONS
UPLOAD STRATEGICALLY
EXPAND YOUR PORTFOLIO
SHOW YOUR PASSION
ADD BOARDS
Just like every other online site…Creating it isn’t enoughIt is about engagingIt’s a living thing… not meant to be static
STAY UP-TO-DATE