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Jeremy Gibson Networking With the Pros

Networking with the pros GDCOnline 2010

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This is one of the talks I gave at GDCOnline 2010. It is about how to meet and network with people at a game conference and was voted the #4 best talk at the conference.

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Page 1: Networking with the pros GDCOnline 2010

Jeremy GibsonJeremy Gibson

Networking With the ProsNetworking With the Pros

Page 2: Networking with the pros GDCOnline 2010

Jeremy GibsonUniversity of Southern CaliforniaInteractive Media Division

IntroductionIntroduction

Page 3: Networking with the pros GDCOnline 2010

Why Am I Qualified?Why Am I Qualified?

I’m also willing to embarrass myself

Page 4: Networking with the pros GDCOnline 2010

OutlineOutline

Meeting People in the Industry

Following Up

Interviewing

Presenting Yourself

After the Interview

What You Can Do Right Now

Page 5: Networking with the pros GDCOnline 2010

An ApologyAn Apology

Why is this talk today?

Page 6: Networking with the pros GDCOnline 2010

A Few CaveatsA Few Caveats

All of this is just my opinion

You need to use your own judgement

Everything is on a case-by-case basis

A lot of this will seem obvious

Page 7: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

Page 8: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

#1 Way to Meet Game Developers#1 Way to Meet Game Developers

Attend the

Game Developers Conference!

Congratulations!!!

Page 9: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

#1 Way to Meet Game Developers#1 Way to Meet Game Developers

But being at GDC only really means that you’re around game developers.

You need to walk up and say “Hi”

But you need to pick the right time

Page 10: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

The WRONG Times to Say HelloThe WRONG Times to Say Hello

When They’re Talking With Friends

When They’re Obviously Busy

When They’re Covertly Busy

When You Don’t Have Something toBring to the Conversation

Page 11: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

The Right Times to Say HelloThe Right Times to Say Hello

When They’re Working At the GDC Expo Plus: They’re a captive audience! Plus: They’re there to talk to people! Minus: They’ve been a captive audience all day

After their talk Plus: Many great developers will be speakers Plus: You have something to talk about Minus: So does everyone else

Page 12: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

The Right Times to Say HelloThe Right Times to Say Hello

At a GDC Party Plus: They might actually have time to talk Plus: They’re there to talk to people! Minus: They might not be there to talk to you

Page 13: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

The Very Best Time to Say HelloThe Very Best Time to Say Hello

When Someone Introduces You Plus: You’ve got an in! Plus: You’ve got something in common! Caveat: Someone is vouching for you

Do NOT make them look bad Seriously, DO NOT MAKE THEM LOOK BAD!

Page 14: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

The Right Times to Say HelloThe Right Times to Say Hello

In All of these Cases, you want to: Be Courteous Be Concise Demonstrate Respect for Others Don’t be a Foamer Be Excited to Meet Everyone Have Something to Bring to the Table

Page 15: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

The Right Times to Say HelloThe Right Times to Say Hello

And all of this is because: People are Perceptive People have Long Memories

Page 16: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

Be CourteousBe Courteous

You don’t need to say “sir” or “ma’am”

But you also shouldn’t use their first name until they’ve given it to you

Be polite and pay attentionto body language

Page 17: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

Be ConciseBe Concise

Game Developers are Very Busy People Introduce yourself Say what you want to say Don’t trap anyone

Page 18: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

Demonstrate Respect for OthersDemonstrate Respect for Others

Treat others as you would like to be treated Everyone behind you in line also wants

to meet the person you’re talking to And the person you’re talking to knows this

Page 19: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

Don’t be a FoamerDon’t be a Foamer

Walt Disney ImagineeringWalt Disney Imagineering( well, not really )( well, not really )

Page 20: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

Don’t be a FoamerDon’t be a Foamer

You don’t want to say “I’m a huge fan!”

You really don’t want to say “I used to love this series, but it’s

been all down hill since...”

It’s better to say something like“I really enjoyed playing...”

Page 21: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

Don’t be a FoamerDon’t be a FoamerMeeting LeVar Burton

Reading Rainbow1983 – 2009

Reading Rainbow1983 – 2009

Star Trek: TNG1987 – 1994

Star Trek: TNG1987 – 1994

Page 22: Networking with the pros GDCOnline 2010

A Quick AsideA Quick Aside

Two Kinds of NetworkersTwo Kinds of Networkers

Great Networkers Find common interests Develop relationships Get job offers

Great Connectors Find common interests between others Develop relationships for others Get job offers for other people

Page 23: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

You Should Be Happy To Meet EveryoneYou Should Be Happy To Meet Everyone

It’s great to meet Will Wright

It’s actually even better meetthe next Will Wright

Talk to Students!

Talk to Volunteers!

Then introduce them to Others.

Page 24: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

Have Something to Bring to the TableHave Something to Bring to the Table

Not meeting Jessica Chobot Reporter for IGN Could do a story on USC’s program Also a beautiful woman I saw her at PAX She was alone and bored But I had nothing to bring

to the table So I didn’t say hi

Page 25: Networking with the pros GDCOnline 2010

Meeting People in the IndustryMeeting People in the Industry

Have Something to Bring to the TableHave Something to Bring to the Table

What can you bring to the table? Your energy Your passion Your fresh perspective You Common Interests

Page 26: Networking with the pros GDCOnline 2010

What Else Should You Bring?What Else Should You Bring?

Page 27: Networking with the pros GDCOnline 2010

What Else Should You Bring?What Else Should You Bring?

Business CardsBusiness Cards

There are a lot of cool things youcan do with the front of a card

Page 28: Networking with the pros GDCOnline 2010

What Else Should You Bring?What Else Should You Bring?

Business CardsBusiness Cards

But there is only ONE thing youshould do with the back of a card

Because people need to write on the back of business cards

Because people need to write on the back of business cards

Page 29: Networking with the pros GDCOnline 2010

What Else Should You Bring?What Else Should You Bring?

ResuméResumé

Let’s take a look at mine.

Page 30: Networking with the pros GDCOnline 2010

What Else Should You Bring?What Else Should You Bring?

I Carry A Few Strange Things With MeI Carry A Few Strange Things With Me

MintsMints

ToothpicksToothpicks

Tape MeasureTape Measure

Pocket ToolPocket Tool

TotemTotem

Page 31: Networking with the pros GDCOnline 2010

What Else Should You Bring?What Else Should You Bring?

What is a Totem?What is a Totem?

Definition of Totem: An animal, plant, or natural object serving as the emblem

of a clan or family

An Object which carries meaning Because meaning is powerful

Page 32: Networking with the pros GDCOnline 2010

Following UpFollowing Up

Page 33: Networking with the pros GDCOnline 2010

Following UpFollowing Up

When Should You Follow Up?When Should You Follow Up?

Try writing an email about a week or two after the conference.

Because they are generally flooded with emails right after the show.

Because they are generally flooded with emails right after the show.

Page 34: Networking with the pros GDCOnline 2010

Following UpFollowing Up

How Should You Follow Up?How Should You Follow Up?

Hi John, (or Hello Mr. Doe,)

We met a couple of weeks ago after your talk on ____________. I know you met a number of people then, so I was the one who _______. We talked about _________.

I’ve been continually impressed by the work that your studio has done, and I was wondering if there was someone there that I could talk to about an internship.

Who Are You?

The Ask

Page 35: Networking with the pros GDCOnline 2010

Following UpFollowing Up

How Should You Follow Up?How Should You Follow Up?

Thank you very much for your time and for a great talk.

— Jeremy Gibson

Jeremy R. Gibson

http://interactive.usc.edu

Concise

Full Name

Link to Portfolio

Page 36: Networking with the pros GDCOnline 2010

Following UpFollowing Up

What if They Don’t Get Back to You?What if They Don’t Get Back to You?

Wait another couple weeks

Then write them only one more time

Page 37: Networking with the pros GDCOnline 2010

InterviewingInterviewing

Page 38: Networking with the pros GDCOnline 2010

InterviewInterview

You’ve Got an Interview . . . Now What?You’ve Got an Interview . . . Now What?

Preparation

Page 39: Networking with the pros GDCOnline 2010

InterviewInterview

PreparationPreparation Questions to Answer:

What would my job be? On which project would I be working? What is the company culture?

And you absolutely MUST play somegames made by that studio

If it is available, it is unforgivable tohave not played the game for whichyou’re being interviewed

Page 40: Networking with the pros GDCOnline 2010

InterviewInterview

An Often Overlooked QuestionAn Often Overlooked Question

What would be appropriate to wear?

Page 41: Networking with the pros GDCOnline 2010

Presenting YourselfPresenting Yourself

Page 42: Networking with the pros GDCOnline 2010

Presenting YourselfPresenting Yourself

What to WearWhat to Wear

Please, don’t wear khakis

Page 43: Networking with the pros GDCOnline 2010

Presenting YourselfPresenting Yourself

What to WearWhat to Wear

Wear something that makes you feel comfortable.

Wear something that makes them feel comfortable.

Page 44: Networking with the pros GDCOnline 2010

Presenting YourselfPresenting Yourself

What to WearWhat to Wear

For Everyone: Your clothes should fit You might need to iron You want to look professional Don’t wear a tie No scraggly facial hair (I was asked to add this) You’re not going out to a club You’re not going to a nice dinner

Again, this is just

my opinion

Page 45: Networking with the pros GDCOnline 2010

Presenting YourselfPresenting Yourself

Do the Clothes “Make the Man”?Do the Clothes “Make the Man”?

Obviously, you’re being evaluatedon your merits

But, you’re also being evaluatedon your presentability

Additionally, costuming can influence attitude and behavior

Page 46: Networking with the pros GDCOnline 2010

Presenting YourselfPresenting Yourself

Influencing BehaviorInfluencing Behavior

You can do several things to inspire confidence in yourself:

Clean your home Go shopping for clothes with someone

you think is stylish Get a hair cut Stand up straight

Page 47: Networking with the pros GDCOnline 2010

Presenting YourselfPresenting Yourself

AttitudeAttitude

Attitude is a huge part ofpresenting yourself well

But, it’s not just actual attitude

It’s also perceived attitude

Page 48: Networking with the pros GDCOnline 2010

Presenting YourselfPresenting Yourself

Attitude Perception PitfallsAttitude Perception Pitfalls

You do not want to be perceived as:

Arrogant

Entitled

Anti-Social

Page 49: Networking with the pros GDCOnline 2010

Presenting YourselfPresenting Yourself

Attitude Perception PitfallsAttitude Perception Pitfalls

If you have a really close friend,you can ask them:

Do I sometimes do things that couldbe perceived as arrogant?

But only a very good friendwill answer you honestly.

Page 50: Networking with the pros GDCOnline 2010

What Do I Do After the Interview?What Do I Do After the Interview?

Page 51: Networking with the pros GDCOnline 2010

After the InterviewAfter the Interview

Hand-Written Thank You NotesHand-Written Thank You Notes

When was the last time you received a hand-written letter in the mail?

Page 52: Networking with the pros GDCOnline 2010

After the InterviewAfter the Interview

Hand-Written Thank You NotesHand-Written Thank You Notes

Each month, I get

1,000+ Emails

50+ Printed Letters

<1 Hand-Written Letter

Page 53: Networking with the pros GDCOnline 2010

After the InterviewAfter the Interview

Hand-Written Thank You NotesHand-Written Thank You Notes

Just like in game design:

Because they are rare

They are special

Page 54: Networking with the pros GDCOnline 2010

After the InterviewAfter the Interview

Hand-Written Thank You NotesHand-Written Thank You Notes

And people keep them

Do you see how rare they are?Do you see how rare they are?

Page 55: Networking with the pros GDCOnline 2010

After the InterviewAfter the Interview

Hand-Written Thank You NotesHand-Written Thank You Notes

Hand-written letters are never spam.

Caveat: Hand-written letters can be stalking.Caveat: Hand-written letters can be stalking.

Page 56: Networking with the pros GDCOnline 2010

What Can You Do Now?What Can You Do Now?

Page 57: Networking with the pros GDCOnline 2010

What Can You Do Now?What Can You Do Now?

#1 Best Thing You Can Do#1 Best Thing You Can Do

Make A Game

Page 58: Networking with the pros GDCOnline 2010

What Can You Do Now?What Can You Do Now?

Make A GameMake A Game

Find a Team

Find an Inspiring Idea

Start Making Something

Page 59: Networking with the pros GDCOnline 2010

What Can You Do Now?What Can You Do Now?

Make A GameMake A Game

There has never been an easier timeto make a game

Unity is Free

iOS Dev is Basically Free

Android Dev is Free

Facebook Dev is Free

Page 60: Networking with the pros GDCOnline 2010

What Can You Do Now?What Can You Do Now?

Make A GameMake A Game

It’s kind of ridiculous how easy it is to make games these days

I’m not talking about making money

I’m talking about making a portfolio

Page 61: Networking with the pros GDCOnline 2010

SKYRATES

The Game We MadeThe Game We MadeWhat Can You Do Now?What Can You Do Now?

http://postmortem.skyrates.nethttp://postmortem.skyrates.net

Page 62: Networking with the pros GDCOnline 2010

Always Give Your Team CreditAlways Give Your Team CreditWhat Can You Do Now?What Can You Do Now?

Chuck Hoover Henry Clay Reister Bryan Cash Howard BrahamChuck Hoover Henry Clay Reister Bryan Cash Howard Braham

Chris Daniel Sam Spiro Jeremy GibsonChris Daniel Sam Spiro Jeremy Gibson

Faculty: Dr. Drew Davidson & Jesse SchellFaculty: Dr. Drew Davidson & Jesse Schell

Not Pictured: Seth Shain & Phil LightNot Pictured: Seth Shain & Phil Light

Page 63: Networking with the pros GDCOnline 2010

What Can You Do Now?What Can You Do Now?

A Few TipsA Few Tips

2D Games are Easier to Make

Find a Tool That Works for You

But Don’t Just Design for You

Play Testing is Critical

Page 64: Networking with the pros GDCOnline 2010

What Can You Do Now?What Can You Do Now?

A Couple Great BooksA Couple Great Books

Game Design Workshop, 2nd Editionby Tracy Fullerton and Chris Swain

The Art of Game Design: A Book of Lensesby Jesse Schell

Page 65: Networking with the pros GDCOnline 2010

Any Questions?Any Questions?

Jeremy [email protected]

Page 66: Networking with the pros GDCOnline 2010

What Can You Do Right Now?What Can You Do Right Now?

Page 67: Networking with the pros GDCOnline 2010

What Can You Do Right Now?What Can You Do Right Now?

Network With Each Other

Oh, and watch Randy Pausch’s Last Lecturehttp://www.youtube.com/watch?v=ji5_MqicxSoOh, and watch Randy Pausch’s Last Lecturehttp://www.youtube.com/watch?v=ji5_MqicxSo