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Consumer Brand Marketing, Packaging, Digital, Advertising, Promotions, P&L Management, NPD, A&P, Brand Equity, Wine & Spirits, PR, Events, Strategy, Innovation, Retail, Start-Up, VC
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Start-Up Marketing
1
ZOUNDS HEARING
Hearing Aids, Remote Control, Charging Station2
ZOUNDS HEARING
Packaging – Kits & Accessories3
ZOUNDS HEARING
Positioning & Brand Essence 4
“For current hearing aid users age 65 to 80 years and new hearing aid users age 55 to 70 years, Zounds is the compassionate, highest performing, affordable, and convenient hearing aid system that connects one to friends and family.”
ZOUNDS HEARING
Hearing Centers in Regional Malls5
ZOUNDS HEARING
Restaurant Simulation“Experience the Difference”
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ZOUNDS HEARING
Theater10 Minute Video 7
ZOUNDS HEARING
Testing & Programming“Less than 2 Hours” 8
ZOUNDS HEARING
Merchandising 9
ZOUNDS HEARING
Phone Simulation 10
ZOUNDS HEARING
Direct Response TV11
Print Advertising + Gift Card Offer 12
ZOUNDS HEARING
ZOUNDS HEARING
Direct Mail + Gift Card Offer13
ZOUNDS HEARING
Website14
ZOUNDS HEARING
Sound Demos15
ZOUNDS HEARING
Daily Retail Metrics16
ZOUNDS HEARING
Customer Satisfaction Surveys17