How To Use Online Networking & Social Media To Land a New Job

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Tips and tricks for developing and working an online networking strategy during your job search. Learn how to use the internet and social media to land a new job quickly. For more tips to help with your job search, resume writing, personal branding and career marketing, visit or follow us at: Twitter: Facebook: Google+: LinkedIn:


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Job Searching and Social Media:

How Online Networking Can Help Your Virtual Self Get The Job You Want

Copyright 2013, Distinctive Career Services, LLC

Conventional business wisdom holds that without a comprehensive online strategy, your business is like a shark that stops swimming: It sinks slowly and lifelessly to the bottom of the sea. Online presence is critical to commercial success.Interestingly, the same can be said for yourjob search. If you dont engage in online networking(e.g., use social networking sites (SNS) to look for work, all prospective employers will be left with is yourresumewhich, like that shark, will sink slowly and lifelessly to the bottom (in this case, the bottom of the stack and, ultimately, the waste basket).

Joey Price, CEO of Jumpstart: HR, once put it very simply: Its not what you know, and its not who you know; its who knows what you can do. Online networking (including use of social media) is the most effective tool for expanding your circle of contacts and, with it, your sphere of influence.

We cant stress enough how important creating a broad and deep a network is. Too often we see individuals limit themselves by not including certain people because theyre not perceived to be a source of potential job leads.Just remember thatyou know people who know people who know people. The more people you interact with, the more people will know what you can do.The larger the circle of contacts, the greater the likelihood that people you dont even know may become interested in what you have to offer, possibly leading to a potential job opportunity from a completely unexpected source.

* Plan the plan.Formulate your online networking strategy. Determine which SNS youll be using. What industry/career/profession interests you and which social media modalities are they likely to use? Honestly assess whether youre comfortable with online networking. If youre not, you probably shouldnt set any goals for social media interaction that will be a struggle for you to meet (always minimize opportunities for stress and negativity in your online networking plan.

So, what are some of the easy action steps you can take now to put social media and online networking to work for yourjob search? Here are a few suggestions:6

* Who are you?What we mean is, who are youonline? Have you conducted an online search of yourself? You should. Google (or Bing) yourself. Do you currently have anonline presence? If so, is it one that youre okay with or do the search results point to some personal information youd just as soon prospective employers not see? If so, do something about it!Tighten the privacy settingsof your Facebook account, for example.89%* Build an online profile. Its estimated that 89 percent of companies use social media to recruit.Set up a complete LinkedIn profileand get the word out that you have one. Search for people you know as well as people in the industry/profession in which youd like to work. The more connections you establish, the more effective your online networking will be.

8* Communicate. Reply. Retweet.Repeat. Set up aTwitter account and use it. Follow industry accounts and those of your peers/friends/professional contacts. Twitter is highly interactive sointeract. Become someone known for being interesting, one who shares information and viewpoints about your area(s) of expertise.


* Theres nothing wrong with writing. If you write well, write often.Blog about things that are related to what you want others to know you know. Your content may actually be more attention-getting than anything on your resume and gives prospective employers insight into what you can contribute.

The Internets Rsum & Career Marketing SpecialistsSince (800) 644-9694Copyright 2013, Distinctive Career Services, LLCMichelle Dumas runs of one of the longest-standing and most respectedprofessional rsum writingfirms on the internet, Distinctive Career Services, LLC (dba Distinctive Documents). Since 1996, Michelle has empowered thousands of professionals with rsums that get results and win jobs fast. Get insider rsum writing tips that you won't find anywhere else at her website. Go now