FSB Associates - 20 Years

MY 20 YEARS ON THE WEBFAUZIA BURKE

FOUNDER & PRESIDENT

www.fsbassociates.com

@FauziaBurke

http://www.fsbassociates.com

I started my company, FSB Associates in 1995 to work on the World Wide Web. When people asked me what I did, I had no answer

and no idea. My experience was in publicity and marketing of books, so I started there.

Here are some of the smart and and not so smart things I have said over the years.

MY 20 YEARS ON THE WEB

2 www.fsbassociates.com

@FauziaBurke



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“I think this WWW thing is going to be big” ~1995


@FauziaBurke


“Someday everyone will have email” ~1996



@FauziaBurke


“We should do a website for Sue Grafton. There is only one other author with a website” ~1997



@FauziaBurke


“No one will pay to run an excerpt online. It’s not like first

serial” ~1998



@FauziaBurke


“Just because something can be done online, doesn’t mean it

should be done online” ~1999



@FauziaBurke


“Making the step from ‘I like this book’ to ‘I want to buy this book’

is literally one click away” ~2000



@FauziaBurke


“Book reviews are alive and well with book bloggers providing

them everyday” ~2001



@FauziaBurke


“Of course you need a website” ~2002



@FauziaBurke


“I’ll take a community with that book, please” ~2003



@FauziaBurke


“We are willingly giving up our privacy. I fear someday we will

regret it” ~2004



@FauziaBurke


“Book publishing is not dying, it's evolving. And that’s a good

thing” ~2005



@FauziaBurke


“I don't get Twitter at all” ~2006



@FauziaBurke


“Social media will continue to grow in importance over the next

two years” ~2007



@FauziaBurke


“Publicity plus social media is a winning combination” ~2008



@FauziaBurke


“Digital is not a department. It’s a process, a critical process”

~2009



@FauziaBurke


“There is no everyone.com” ~2010



@FauziaBurke


“Digital marketing is an innovative field. Try different

things in different combinations” ~2011



@FauziaBurke


“If you want to be known as an expert in your field, you need to build your digital brand” ~2012



@FauziaBurke


“It’s important to remember that Social Media and Social

Networking are not the same” ~2013



@FauziaBurke


“People follow people, not books” ~2014



@FauziaBurke


“Design, engagement, and visibility! You need all 3 for a

successful digital brand” ~2015



@FauziaBurke



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Fauzia Burke is the Founder and President of FSB Associates, an Internet marketing firm specializing in creating online awareness

for authors, experts, and businesses. From the company's inception in 1995, Fauzia has been a trendsetter in

developing integrated digital marketing campaigns for her clients.

You can find her blogs on the Huffington Post and follow her on Facebook and Twitter.


@FauziaBurke

http://www.fsbassociates.com/fauziaburke/

http://www.huffingtonpost.com/fauzia-burke/

https://www.facebook.com/FauziaSBurke

https://twitter.com/FauziaBurke


Career

FSB Associates - 20 Years