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Transform your Business 6 Steps
to Convert $15,000 into $200,000 Step 3
Russ Ruffino | Clients on Demand
Third: Launch a Landing Page
Take a look at what users first see on my website.
I convert 20% of visitors to clients from this landing page.
What makes this first page effective?
Only one click on the whole first page
Without a navigation bar and a plethora of links to explore, visitors have the option of clicking one thing, and one thing
only.
Headlines must speak to the client's problem
This is my formula:
How to [AWESOME] Without [SUCK]!
Or, put another way:
How to [INSERT GOAL] Without [INSERT PROBLEM]
Goal & problem-based headlines
Test your landing page
Add a countdown timer
that shows how much time is left until the showing of the webinar.
Leadpages has a great countdown timer
Links: AboutClientsonDemand.com
RussRuffino.com
ClientsonDemand.com