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Yorke Communications training team comprises experienced communication experts with diverse perspectives, and a holistic understanding of the needs of various companies and industries. Our communication specialists have several years of experience working in various industries and have a strong grasp of the challenges faced by companies and professionals. We have developed more than 2,000 different collateral till date, addressing the varied content objectives of several clients across domains. We are proficient not only in communication but also the nittygritties and dynamics of business, marketing and social media. So our 360 degree perspective can help you efficiently handle the different nuances of communication in any given context.
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Yorke Communications Training ServicesBuilding competence for better communication
www.yorkecommunications.com
Impactful consultative training
Bespoke training modules
Interactive and custom-designed
Relevant and up-to-date
In today’s world, communication is no longer the privilege
of a few. The gatekeepers who were the owners of
centralised communication in every company are long
gone, and now every single employee in your organization
is required to communicate internally as well as externally.
For instance, the BPO industry has major concerns in
enabling its workforce to meet the multiple cultural and
professional challenges they face while communicating
with customers all over the world. Similarly, IT companies
face constraints in aligning their communication policies
with the evolving business as well as social media
dynamics. Small businesses and start-ups also need to
embark on a rigorous exercise to accurately map their
brand traits, business goals and available resources, and
accordingly chalk out a relevant communication agenda.
Another example is the mounting issues retail companies
face in strengthening the dialogue between the head
office and their retail stores through effective internal
communication. Even the manufacturing industry often
fails to respond aptly to market requirements and changes
due to a lack of appropriate communication between the
functional groups in companies.
As information has transformed into a corporate asset, organizations need to leverage holistic, contextual, informed, unambiguous and persuasive communication to effectively reach out to their audiences, better convince their stakeholders, strike winning deals, and above all make powerful impressions. Exactly what Yorke Communications
can help you achieve.
ImPreSS ConvInCe
engage InnovaTe
by embracing the Yorke Communications advantage
Yorke Communications Training Services have been designed keeping in mind the distinct requirements of corporates and professionals. Through our dynamic training sessions, we can empower you to master the winning approach to communication that absolutely suits your business context, competitive demands, market conditions and industry standards. Yorke Communications offers corporate organizations bespoke training modules for marketing communication, comprising a combination of several varied methods.
Yorke Communications has been enabling organisations implement strategic content development and marketing initiatives, and has impressive experience in producing thousands of collateral from white papers and press releases to solution briefs and case studies. Our engagement with a wide range of businesses over the years has helped us gain a critical understanding of the communication landscape – a definitive reason why you must leverage our training services package.
Y orke Communications training team comprises experienced communication experts with
diverse perspectives, and a holistic understanding of the needs of various companies and industries. Our communication specialists have several years of experience working in various industries and have a strong grasp of the challenges faced by companies and professionals. We have developed more than 2,000 different collateral till date, addressing the varied content objectives of several clients across domains.
We are proficient not only in communication but also the nitty-gritties and dynamics of business, marketing and social media. So our 360 degree perspective can help you efficiently handle the different nuances of communication in any given context.
Focus areas of Yorke Marketing Communication training module
1Persuasive writing to better sell one’s ideas
Yorke Power Writing Program
2Preparing effective emails that suit the context and the stakeholders
Yorke Engaging Emails Program
3Focused report writing to synthesise information, and gain incisive insights
Yorke Strategic Report Writing Program
4Designing winning proposals to grow a business
Yorke Winning-Proposals Program
5Crisis communication to handle negative events and protect reputation
Yorke Crisis Communication & Corporate Image Program
Yorke Communications also helps in improving relevant communication skills of specific business functions
such as the administration department, the Hr department and also business teams who
actively interface with your clients.
www.yorkecommunications.com
Highlights of the Communication Training Programs
What’s in store for you?
• Relevance is a distinct feature of Yorke training capsules.
We regularly mine current information and continuously
track industry trends and developments, so that our
course material is thoroughly up-to-date. What you
gain is a strong competitive edge.
• Yorke training programs are designed after thoroughly
studying and understanding an organisation’s unique
culture and structure, and its specific requirements,
assets, problem areas, strengths and challenges. So we
think, strategise and guide you just like an in-house
communication team.
• Yorke also offers you a comprehensive picture of the
latest communication channels and platforms. Leverage
our expertise to maximize your messaging and
positioning in the market.
Yorke Communications has enabled employees and executive leaders of several top companies to hone a range of competencies including writing skills, verbal communication and presentation skills, and strategic messaging and positioning.
We have also supported a high-level global NGO in sharpening their ability to be better practitioners through cutting edge communication.
Active discussions, Q&A sessions, practical exercises, interesting
presentations and graphic illustrations. And whatever it takes to master
communication! The programs will be 25% instructional and the rest is
case-based and discussion-oriented.
Our services encompass a combination of the best elements including
interactive and participatory features for a better learning experience.
We provide the much sought-after advantage of learning from real-
life cases and scenarios. The most important aspect is that we spend
considerable amount of preparatory time sourcing live documents from
your organisation and using them as the basis for the training exercises.
Our post-program review and audit will help you gain an understanding
of the effectiveness of the sessions and collate useful feedback from the
participants, and enable us to further strengthen our programs.
Bangalore: +918064501168, +91 80 25456663, +91 80 25456664 San Jose: +1 408 963 0339 | New York: +1 212 933 9729
www.linkedin.com/company/yorke-communications
twitter.com/yorkecomm
www.facebook.com/yorkecommunications
*All brand names remain the property of their respective owners