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YA Corporation communication group Moscow, Russia 2009

Ya Corporation 2009

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Page 1: Ya Corporation 2009

YA Corporation communication group

Moscow, Russia2009

Page 2: Ya Corporation 2009

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About ya corporation

Foundation: Moscow, Russia, 1992

Status: full service agency (public relations, government relations, advertising, promotions)

Ownership: privately owned independent company

Employees: 45

Fee income: up to £1,5 m.

Geographical Areas of Operation: all major regions of Russian Federation, Republic of Belarus, Republic of Ukraine, Great Britain, Ausrtia, Italy, Czech Republic, Turkey etc

National Professional Certification: Russian PR Association Professional Qualification Certificate №12, issued on May 24, 2001

Membership: British Business Club, US Chamber of Commerce in Russia, Worldcom PR Group.

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Our Mission and Principles

Mission:Our mission is to create comfortable conditions for further development of our clients regardless of their current situation. Each client, requesting our services, is eligible for a non standard solution and effective result. There are no problems which can not be solved. The question amounts to finding ways to solve it. Our method is a creative approach and maximum of responsibility. We connect our future with success of our clients.

Principles• Company adheres firmly and persistently to basic principles of effective client service;• Proposal to clients of qualitative communication service products, based on international professional standards, knowledge of specifics of Russian market and target audience mentality;• Original creative decision for each client;• Full financial accountability policy and responsible approach towards drawing up budget estimate and agency fee. Strict scheme of reporting and financial discipline;• Severe adherence to confidentiality and ethics.

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Why we stand apart:

1. Seventeen years of experience in Russian PR market helps us effectively work in different segments, manage projects with different budgets

2. A large number of long term national and international clients, being served on a retainer basis: Novartis Pharma ( 5 years), British-American Tobacco Russia ( 5 years), Kodak (5 years), Innocentive (6 years), Plantronics ( 3 years), West Mclaren Mercedes (5 years).

3. Strong long term relations with state bodies all over Russia, in Ukraine and Belarus

4. Expert in GR (Government Relations). The agency signed some serious contracts with the Russian Federal administrative structures, such as the State Duma (our experts conducted analytical researches), Ministry of Culture, Russian Road Construction and Maintenance Agency, Russian Joint Stock Company "Unified Energy System of Russia“

5. Expert in special event management, brand naming, investor relations and consumer relations

6. Flexible policy for creating a team to work on a project. Depending on a project’s goal a Special Task group can be formed with top professionals from different departments

7. High professional qualification of the team, all top PR-managers are professionally certified by the Russian PR Association.

8. The YA-Corporation follows strong ethical and professional principles. We value our clients and deserve a reputation as a reliable, professional agency

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About Communication Group

Event management

Social projectsDigital interactive

marketing

Ya Corporation

Public and Government

Relations

United Corporate AgencyBrand PR and marketing

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Services we provide

REPUTATION MANAGEMENT

GOVERNMENT RELATIONS

INTERNET MARKETING

SPECIAL PR EVENTS

FINANCIAL RELATIONS

PROMOTIONS

INTERNAL CORPORATE RELATIONS

ADVERTISING

MEDIA RELATIONS

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Geography of projects

•Ukraine

•Belarus

•Turkey

•Great Britain

•Czech Republic

•Austria

•Italy

•Moscow

•St. Petersburg

•Rostov

•Krasnodar

•Samara

•Kazan

•Irkutsk

•Novosibirsk

•Khabarovsk

•Vladivostok

“YA” Corporation has got a vast experience in project implementation in:

• various regions of Russia: Moscow, Chernogolovka, Saint-Petersburg, Rostov, Krasnodar, Samara, Kazan, Voronezh, Petrozavodsk, Irkutsk, Novosibirsk, Yekaterinbourg, Vladivostok, Khabarovsk,Khanty Mansiysk, Nizhny Novgorod, Vladimir, Yaroslavl, Ivanovo, Tver, Tula, Novomoskovsk, Volgograd, Sochi, Kiev, Minsk;• the CIS: Ukrain, Belarus;• European countries: Turkey, Italy, Great Britain, Czech Republic, Austria.

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Awards and Diplomas

Diploma of International PR Association (IPRA)

for professional excellence in financial PR

2006

Diploma of President of RussiaVladimir Putin

Diplomas of National Awards «Silver Archer»

1997, 1998, 2000, 2002, 2003

Diploma of Moscow City Mayor Yuri Luzhkov

… and other over 40 diplomas and awards.

National Award in PR Excellency

«Silver Archer»1997, 2000

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Our Clients

Scientific Research & Innovation Development

Hi-Tech PR Pharmaceutical PR

Automotive PR

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Our Clients

Consumer Relations

Government Relations

Construction PR Financial PR

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Portfolio | Special PR-events

PR-campaign to support the PepsiCo’s plant launch in Moscow region – the largest in Europe.

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Portfolio | Special PR-events

«Why Nissan?» Nissan cars presentation for corporate clients», 2006 - 2007

Presentation of special discounts program for large state and private companies running a vast fleet of cars.

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Portfolio | Complex PR-projects

• Preparation and staging of all Russia conference “New trends in modern chemistry” in Saint- Petersburg.

•Chemist Day at Moscow State University named after M.V.Lomonosov.

•Arrangement of International Scientific Conference at MSU named after M.V.Lomonosov.• InnoCentive global scientific forum promotion across Russia

“Silver Archer” Diploma

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Portfolio | Complex PR-projects

Full PR-support for Formula-1 WMM team in Russia

- Press tours- Special events-Media relations-Promo-events

Full PR-support for KODAK in Russia:-Media relations-Promo-events-Special PR-events

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Portfolio | Complex PR-project, advertising

FULL CIRCLE SERVICES: PR

PROMOTIONMEDIA RELATIONSSPECIAL EVENTSADVERTISING & DESIGN

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Portfolio | Complex PR-projects and creative design

FULL CIRCLE SERVICES:

• PR •PROMOTION•MEDIA RELATIONS•SPECIAL EVENTS•ADVERTISING & DESIGN

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HI TECH COMPLEX PROJECTS

• HI-TECH Media Relations• Product Tests• New Product Launch

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Portfolio | Complex PR and GR-projects

Organization and implementation all Russia campaign against smoking.

The Program envisages holding of meetings and round tables with invitation of power bodies, church leaders, entrepreneurs and public organizations.

The Program is being implemented in 11 regions of Russia:

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Portfolio | Complex PR and GR-projects

•The«Seventh Continent» IPO became the first in retail trade sector in Russia.

•«Seventh Continent” company has been awarded with the annual national contest «Stock market elite — 2004» in nomination «The best IPO project».

«Seventh Continent» retail network

•PR-, GR- and media support of the IPO (November 2004г. – January 2005г.)

Diploma of International PR Association (IPRA)

for professional excellence in financial PR

2006

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Portfolio | Complex PR and GR-projects

PR-campaign to support “New generation” festivities, devoted to 10-th anniversary of Unified Electrical Systems of Russia foundation

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Portfolio | Complex PR and GR- projects

Tax police federal service of Russian Federation

All Russia project «Dialogue with publics and media as a necessary condition for prophylactics of tax law violation and enhancement of law abiding culture of the Russian people»

• Information activities• Ad campaign• Educational programs

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Leadership

Egor Moskvin

Managing Director

Vladimir Beketov

Deputy Managing Director, PR-division

Vladimir Filippov

Anton Taran

Deputy Managing Director, Advertising division

Tatyana MedinskayaDeputy Managing Director, Event management division

Head of production service

AnatolyRyabov

SvetlanaMalkarova

Alexander Korshunov

Art Director

Elena Krechetova

Financial Director

Head of International PR-Accounts Department

Deputy Managing Director, International Business Development

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Contacts

Postal Address & Telephones:5-th floor, building 14A, Burdenko street, Moscow, 119121, Russia Tel:  +7 (499) 248-5829, 248-2318Fax: +7 (499) 248-2193Web-site: www.yacorporation.ru

Mrs. Svetlana Malkarova

Deputy Managing Director

International Business Development

[email protected]

Page 24: Ya Corporation 2009