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Wwn Presentation 2010

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World Web Network :The N°1 Premium Online Publisher Network

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Page 1: Wwn Presentation 2010
Page 2: Wwn Presentation 2010

CompanyWho are we ?

WWN in details

How we work ?

Some of the WWN clients

Page 3: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Network of premium online publishers across the world

Who are we ?

COMPANY

A uniquetransparent site specific network

of world-class affluent and prestigious publishers

One-stop shopfor global agenciesand clients

Premium localeditorial contentdelivering a premiumonline audience

Seamless booking & reporting process through a dedicated & experienced international online team

WWN allows you to plan your international campaign in over 50 countries, on over 350 prestigious publishers. (Only top tier publishers in each respective countries)

A global reach with local market knowledge: a perfect fit for global corporate marketers

Page 4: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Founded in 2003

6 offices around the globe

WWN in details

COMPANY

2.5 Billion impressions per monthOver 10 vertical markets

Over 250 million unique users in 50 countries around the world

High premium audience, flexi-media packages

USA

New-York

UKLondon

FRParis

DE

Frankfurt

CN

Hong-Kong

AU

Sidney

Page 5: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

COMPANY

WWN / How we work ?

WWN is not a Direct Responsenetwork attempting to service Brandadvertisers and agencies. We builtWWN from the ground up to satisfyBrand advertisers’ unique objectivesand requirements.

WWN only represents Brandadvertisers and agencies. We havebroad and deep buying relationshipswith publishers, but no pre-commitments. Each campaign yourun with WWN is configured to yourprecise specifications.

WWN offers a comprehensivesolution to address advertisers’need to place their Brands incontrolled, high-quality adenvironments. Through ourextensive work with leadingBrand advertisers and theiragencies, we identified this asthe number one issue holdingBrands back from making Onlinea core component of their Brandadvertising programs.

We are a100% transparent“site specific”network.

Exclusively Focusedon Branding

Advertiser andAgency Centric

Highest QualityInventory AvailableOnline

CompetitiveRates

Brand-FocusedMetrics

WWN’s proprietary platform predictsand manages the volatile “spot market”for display inventory, accessing topquality inventory. This allows us toguarantee highly competitive rates tomaximize the impact of your campaigns.

WWN provides a rich suite ofmeasurement capabilities, fromtraditional reach and frequencymeasurement to rich mediaEngagement/Brand ExposureDuration/ visibility reports/ durationmetrics and site visitation metrics.We partner with Nielsen/ComScore/Eyeblaster/ Alenty and Smart Adserver technology for 3rd party adserving.

Page 7: Wwn Presentation 2010

AssetsOur technology

Brand Exposure Duration

Creative and innovative formats

Our exclusive and unique creative technology

Page 8: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Our technology

IntranetWWN Intranet is the first front-end to back-end media automation software thathelps our clients and WWN team increase efficiencies, save costs and scalemore profitably.

ASSETS

This proprietary technology will streamline the entire digital media buying process, significantly reducing time and resources expended on research, negotiation,plan and contract management, and reporting and billing.

Page 9: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Our technology

ASSETS

Page 10: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Brand Exposure Duration

WWN can measure your campaign effectiveness through the useof brand exposure duration technology

ASSETS

This breakthrough technology has changed the way marketers value each impression while providing an effective way to measure campaign effectiveness beyond the click.

By measuring brand exposure duration, we can enable you with the ability to precisely measure the visibility time each user spends with each impression and how many impressions are actually viewed – thus increasing the overall effectiveness of their branding campaigns.

Live Demo

Live Demo available : Press release about our new solution :

Mediapost.com Msnbc.msn.com

Page 11: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Brand Exposure Duration

ASSETS

Page 12: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Brand Exposure Duration

ASSETS

Campaign’s summary*We consider an impression being viewed when at least a 1x1 has been viewed on the page.Cost and Cost for thousand minutes are based on non contractual data

Each ads has been seen on average 25.2 seconds (reaching TV advertising standards) which is still excellent compared to average internet industry standards (around 10sec).

For this campaign, more than20.8 million impressions weredelivered and only 17.7 millionsimpressions have been seen byusers or a 84,9% visibility rate,which is still excellent compared toonline industry standards reachingon average a 60% visibility rate.

In total users have been exposed to 8.7 million minutes of advertising (Brand Exposure Duration) with a budget of …k €,or a cost per thousand minutes…€.

Each contact has been exposed to the ads during an average of 89.9 seconds (Overall exposure duration per exposed contact).

Page 13: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Brand Exposure Duration

ASSETS

Summary per site*Cost and Cost for thousand minutes are based on non contractual data

Page 14: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

ASSETS

Page 15: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Our exclusive and unique creative technology

ASSETS

Full Screen Expandable

Page 16: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Our exclusive and unique creative technology

Live DemoSphère

ASSETS

User name : atdiPassword : atdi5

Page 17: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Our exclusive and unique creative technology

Live Demo User name : atdiPassword : atdi5 Cube

ASSETS

Page 18: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

ASSETS

Our exclusive and unique creative technology

Live Demo User name : atdiPassword : atdi5

AUTO HD PLAYER

Page 19: Wwn Presentation 2010

World Web Network, one point of contact for premium audienceLive Demo

User name : atdiPassword : atdi5

Our exclusive and unique creative technology

ASSETS

Page 20: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Our exclusive and unique creative technology

ASSETS

Live DemoBMW

Page 21: Wwn Presentation 2010

World Web Network, one point of contact for premium audienceLive Demo

Our exclusive and unique creative technology

ASSETS

Page 22: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Our exclusive and unique creative technology

ASSETS

Live Demo

Page 23: Wwn Presentation 2010

Our Global PortfolioWestern Europe

Eastern Europe

Middle East

Asia

Oceania

North America

South America

Page 29: Wwn Presentation 2010

GLOBAL PORTFOLIO

RUKR

JP

TW

SG

ID

ID

CN + HK

TH

ASIA

Page 30: Wwn Presentation 2010

GLOBAL PORTFOLIO

OCEANIA

AU

NZ

Page 32: Wwn Presentation 2010

GLOBAL PORTFOLIO

CO

VE

BR

PE

CL

AR

Page 33: Wwn Presentation 2010

Appendix

Page 34: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

Testimonials

“WWN has substantially increased our international online advertising revenues bringing key

traditional clients online but also help our brand to reach new pure players advertisers. Our strong

cooperation enables us to establish a fruitful relationship with digital agencies and their clients.“

Stephane Pere

Economist.com Sales director CEMEA

“WWN portfolio clearly delivers the all important audience of decision makers, opinion formers and

leaders that advertisers are seeking to reach and influence worldwide. WWN portfolio is generating

healthy clickthrough rates for our clients but also helps them to build their brand and learn more from

their audience.“

Arnaud Faure

Group Account Director at Havas Digital

APPENDIX

Page 35: Wwn Presentation 2010

World Web Network, one point of contact for premium audience

More info about WWN

APPENDIX

SOCIAL MEDIA RELEASE

ONLINE

Page 36: Wwn Presentation 2010

Should you need any further assistance,please do not hesitate to contact

*

Deborah [email protected]

‘Connecting the right people at the right time’

www.worldwebnetwork.com