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Wooffer. Pitch deck in detailed portions.
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EVERY DOG IS A SUPERSTAR©
Jenn
i Kau
rila
/ Elä
inte
n Ko
uluk
uvau
s
THE MARKETin just two numbers
30 MILLION DOG VIDEOS IN YOUTUBE
THERE ARE CURRENTLY OVER
@ C
C Im
age
cour
tesy
of j
onss
on o
n W
ikim
edia
Com
mon
s
@thisiswoofferwww.facebook.com/thisiswooffer
THE MARKETin just two numbers
30 MILLION DOG VIDEOS IN YOUTUBE
@ C
C Im
age
cour
tesy
of j
onss
on o
n W
ikim
edia
Com
mon
s
DOG MARKET US56 BILLION USD
ANNUAL
@thisiswoofferwww.facebook.com/thisiswooffer
THE MARKETin just two numbers
DOG MARKET US56 BILLION USD
30 MILLION DOG VIDEOS IN YOUTUBE
@ C
C Im
age
cour
tesy
of j
onss
on o
n W
ikim
edia
Com
mon
s
@thisiswoofferwww.facebook.com/thisiswooffer
THE MARKETin just two numbers
DOG MARKET US56 BILLION USD
30 MILLION DOG VIDEOS IN YOUTUBE
@thisiswoofferwww.facebook.com/thisiswooffer
@ C
C Im
age
cour
tesy
of j
onss
on o
n W
ikim
edia
Com
mon
s Where market meets people´s enthusiasm to share videos of their dog, that´s where Wooffer is
Ville_Labber: Really good energy throughout all the video! Keep up the good work!
Sammarix: LOL! That was very funny stuff. I love all your uploads.
JimmyBob: YES! You are still funniest there is!!!!!
TAKE PART& WIN
SHARE & COMMENT
GETFEEDBACK
@thisiswoofferwww.facebook.com/thisiswooffer
Ville_Labber: Really good energy throughout all the video! Keep up the good work!
Sammarix: LOL! That was very funny stuff. I love all your uploads.
JimmyBob: YES! You are still funniest there is!!!!!
TAKE PART& WIN
SHARE & COMMENT
GETFEEDBACK
@thisiswoofferwww.facebook.com/thisiswooffer
Ville_Labber: Really good energy throughout all the video! Keep up the good work!
Sammarix: LOL! That was very funny stuff. I love all your uploads.
JimmyBob: YES! You are still funniest there is!!!!!
TAKE PART& WIN
SHARE & COMMENT
GETFEEDBACK
@thisiswoofferwww.facebook.com/thisiswooffer
Ville_Labber: Really good energy throughout all the video! Keep up the good work!
Sammarix: LOL! That was very funny stuff. I love all your uploads.
JimmyBob: YES! You are still funniest there is!!!!!
TAKE PART& WIN
SHARE & COMMENT
GETFEEDBACK
@thisiswoofferwww.facebook.com/thisiswooffer
TARGET GROUPSthree major groups
@thisiswoofferwww.facebook.com/thisiswooffer
© K
uono
.fi &
aut
hors
TARGET GROUPSthree major groups
@thisiswoofferwww.facebook.com/thisiswooffer
© K
uono
.fi &
aut
hors
• Casual dog owners who want their dog to be the next Superstar.
TARGET GROUPSthree major groups
@thisiswoofferwww.facebook.com/thisiswooffer
© K
uono
.fi &
aut
hors
• Casual dog owners who want their dog to be the next Superstar.• But also doglovers, who want to watch the videos and vote.
TARGET GROUPSthree major groups
@thisiswoofferwww.facebook.com/thisiswooffer
© K
uono
.fi &
aut
hors
• Casual dog owners who want their dog to be the next Superstar.• But also doglovers, who want to watch the videos and vote.• Hobbyists, who wish to improve their skills by getting feedback from our experts.
GO TO MARKET@thisiswooffer
www.facebook.com/thisiswooffer
2014 2015 May June July August September October November December Q1 Q2
STARTUP SAUNA
PRIVATE BETA AND PRE-SALE
© A
ngM
oKio
/ CC
-BY-S
A 3.
0
GO TO MARKET@thisiswooffer
www.facebook.com/thisiswooffer
2014 2015 May June July August September October November December Q1 Q2
STARTUP SAUNA
LAUNCH WORLD WINNER 2014
PRIVATE BETA AND PRE-SALE
© A
ngM
oKio
/ CC
-BY-S
A 3.
0
GO TO MARKET@thisiswooffer
www.facebook.com/thisiswooffer
2014 2015 May June July August September October November December Q1 Q2
STARTUP SAUNA
LAUNCH WORLD WINNER 2014
PRIVATE BETA AND PRE-SALE
GROWING COMMUNITY
© A
ngM
oKio
/ CC
-BY-S
A 3.
0
GO TO MARKET@thisiswooffer
www.facebook.com/thisiswooffer
2014 2015 May June July August September October November December Q1 Q2
STARTUP SAUNA
LAUNCH WORLD WINNER 2014
PRIVATE BETA AND PRE-SALEEVENTS IN SCANDINAVIA AND BALTICS
GROWING COMMUNITY
SOCIAL MEDIA
BLOGS
© A
ngM
oKio
/ CC
-BY-S
A 3.
0
GO TO MARKET@thisiswooffer
www.facebook.com/thisiswooffer
2014 2015 May June July August September October November December Q1 Q2
STARTUP SAUNA
FOCUS ON GLOBAL MARKETS
LAUNCH WORLD WINNER 2014
PRIVATE BETA AND PRE-SALEEVENTS IN SCANDINAVIA AND BALTICS
GROWING COMMUNITY
SOCIAL MEDIA
BLOGS
© A
ngM
oKio
/ CC
-BY-S
A 3.
0
5 M
+ U
SERS
BY Q
3 20
15
400
000
USER
S BY
201
5
THE VISION
@thisiswoofferwww.facebook.com/thisiswooffer
© S
am M
ugra
by, P
hoto
s8.co
m /
Wik
imed
ia C
omm
ons /
CC
THE VISION We aim to become world’s
best pet video competition
service and community.
@thisiswoofferwww.facebook.com/thisiswooffer
© S
am M
ugra
by, P
hoto
s8.co
m /
Wik
imed
ia C
omm
ons /
CC
THE TEAM
@thisiswoofferwww.facebook.com/thisiswooffer
© Jenni Kaurila / Eläinten Koulukuvaus
THE TEAM In the core team we have shared experience
of over 30 years in media and marketing.
And 40 years of living with dogs.
@thisiswoofferwww.facebook.com/thisiswooffer
© Jenni Kaurila / Eläinten Koulukuvaus
THE TEAM In the core team we have shared experience
of over 30 years in media and marketing.
And 40 years of living with dogs.
But more important: team has done something similar before.
@thisiswoofferwww.facebook.com/thisiswooffer
© Jenni Kaurila / Eläinten Koulukuvaus
THE TEAM In the core team we have shared experience
of over 30 years in media and marketing.
And 40 years of living with dogs.
But more important: team has done something similar before.
Less than a year ago, team launched kuono.fi, a portal for dog lovers
in Finland. Kuono.fi became instant success, with over 450 000 unique
visitors to date.
@thisiswoofferwww.facebook.com/thisiswooffer
© Jenni Kaurila / Eläinten Koulukuvaus
THE TEAM
But more important: team has done something similar before.
Less than a year ago, team launched kuono.fi, a portal for dog lovers
in Finland. Kuono.fi became instant success, with over 450 000 unique
visitors to date.
@thisiswoofferwww.facebook.com/thisiswooffer
10000
20000
30000
40000
50000Unique viewers per week
© Jenni Kaurila / Eläinten Koulukuvaus
EVERY DOG IS A [email protected]@[email protected]/thisiswooffer
Photo by United States Marine Corps
