Why care about Social Media Marketing?

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Social Media For Your Business


“Only 20% of marketing budgets are typically spent on retention. Yet, in many cases, 75% of revenues comes from existing customers.”

Source: Flip the Funnel


Customer Acquisition

Influence Lead Sale


Why care about Social Media?


Platform Global India Facebook

Twitter

LinkedIn

Mobile

No of Users (Million)

1000+ 88+

500+ 20+

225+ 20+

6800+ 900+


Targeting


Advanced Targeting: Email/Phone/UID


Let’s learn from Real Examples!


Over 20% All Sales through Facebook


30x ROI on FB Ads: 10k+ Tickets Sold




Kogi Korean BBQ Taco Truck

Blog + Flickr + Twitter - 10 people/stop to 800 people/stop


QR (Quick Response) Codes


Amex: Realize your Potential - LinkedIn Referral


Online Reputation Mgmt


Personal Example


Tweet 2 Order






Reveal the Name Contest 1.  150,000 people

participated 2.  35,000+ requests for Test

Drives 3.  8000 Cars booked in 10

days

Car Launch


Let’s continue this conversation…

@MyDigitalVidya

On Social Media Off Social Media [email protected]

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