Click here to load reader
Upload
social-intelligence
View
592
Download
0
Embed Size (px)
Citation preview
What is the Difference Between An “App”, a Platform and a Social
Network?
Social Media Education, Training & Support
www.mysocialintelligence.com
An application or App refers to a special kind of software program that is developed
for use on a smart phone or mobile device
What Is An Application?
@ 2013 Social Intelligence Limited
What is a Platform?
@ 2013 Social Intelligence Limited
A Platform is a fully functional website like Twitter, Facebook, LinkedIn, etc
Use and Functionality of Each
@ 2013 Social Intelligence Limited
Apps do not offer you the full use and functionality that you get by
directly being on the platform itself
Social Network is…..
@ 2013 Social Intelligence Limited
A Social Network is developed for the main purpose to publish content that can
be shared and interacted with.
Facilitators of Content
@ 2013 Social Intelligence Limited
Apps like Instagram are facilitators of content that are
distributed through social networks
Apps as Tools
@ 2013 Social Intelligence Limited
Apps are like tools, to access fuller programs or websites, they help with the
distribution or sharing of content
Thanks for watching the quick share of this post...
@ 2013 Social Intelligence Limited
Want to read the full blog post with all our guidance?
You can read it here: The Social Intelligence Blog
Meet the author:Shelley Röstlund
Who Are We? Connect with us
@ 2013 Social Intelligence Limited
We are an end-to-end social media agency. We support our clients through practical business education and training; as well as provide specialist one-to-one consultancy to craft social media strategies that integrate into existing marketing, communication and online strategies.
We also efficiently support our clients in a very practical basis in their day-to-day management of their social media through our array of social media administrative support services - if you think we can assist you, connect with us!
social.intelligence
mysocial_intel
social-intelligence-limited
socialintel
www.mysocialintelligence.com