MARKETING presented by ENKHBAT

A table of contents • Who am i?• So what is marketing all about?• Value WTF??• How about Mongolia?• 5 Things You Can Do TODAY

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01NAME : ENKHBAT Khishigbat

EDUCATION : 2007-2011 Bachelor degree in Business Administration, University of the Humanities, Ulaanbaatar 1997-2007 Secondary school, Bulgan

WORK EXPERIENCE : 2011 – present Marketing specialist at EP co, ltd 2010-2011 Part-time worker at marketing division, Mobicom corporation

HONORS AND AWARDS :

2010-2011 Winner of the public speaking contest, sponsored by Ministry of Education, Culture and

Science 2010-2011 Winner of the marketing project contest for Be brand, sponsored by Mobicom Corporation

ACTIVITIES & MEMBERSHIP : 2011- present Member, Paragon 13 club 2011 –present Participant, Young Leadership Program, Zorig Foundation 2010-2011 Member, Marketing development team of Be brand 2010-2011 Member, Toastmaster Mongolia club 2010-2011 Board member, Student Union of University of the Humanities 2009-2010 President, MCM marketing research & training center

INTERESTS : Reading a book, hiking, traveling, making friend

Who am I ?

02So what is marketing all about?

HOW EVERYTHINGS WORKS :

LandLabor transformation physical

goods Capital process intangible

service

Entrepreneurship WORLD’S MOST RECOGNISED DEFINITION OF MARKETING

Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have VALUE for customers, clients, partners, and society at large.

  American Marketing Association

WHAT IS THE PURPOSE OF BUSINESS : To add value. To take in resources from the community and to use them to make the community

better.

03

THE WAYS TO CREATE VALUE :

Beyond expectation

Selling the vision

Build up trust

Make a difference

Follow your passion

Value WTF??

"To me, marketing is about values. This is a very complicated world, it's a very noisy world. And we're not going to get the chance to get people to remember much about us. No company is. So we have to

be really clear on what we want them to know about us."                          — Steve Jobs

                       

04Mining

Infrastructure

Information and Communication technology

Agriculture

Financial

Public Private Partnership

Content

Made in Mongolia

The Mongolian labor pool is educated, young, and adaptable, but shortages exist in most professional categories requiring advanced degrees or training.

How about Mongolia?

I will prepare and

some day my chance will

come

ENDLESS OPPORTUNITY

055 Things You Can Do TODAY

1) Know thyself

2) Keep your human dignity

3) Private victory

4) Concentrate the mind on the present

moment

5) The Way We See the Problem Is the

Problem

Thank you for attention!

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