Stepping it with Lean Blogging

Up

@Bess_Auer GottaGetBlogging.com

Week 3: Furthering Your Authority

WHO ARE YOU?

Become a source of useful information

@Bess_Auer

Strategies to Build Authority

Blog It

Tweet It

Post It

Respond

Think Creatively and EASILY

@Bess_Auer

Repurpose Info1) Video

2) Written blog post

3) Bulleted blog post

4) Meme

5) Motivational graphic

6) Podcast

7) #tbt post

Other Ways

Speaking.io

medium.com

Slideshare.net

MagCloud.com

kdp.amazon.com

Apps:Facebook Instagram Twitter Snapchat Email

Browser:Facebook Banner ads Blog posts Pinterest Email

Apps & Browser:Reading of longer posts - digital fold is key

Leading authorities in your industry

Utilize Influencers

People who are passionate about your products/services

Bloggers whose readers would be interested in your products or services

@Bess_Auer

• Approve other accounts to RT• 10 -1 Rule• SEO and Google

X

Brands can buy influencers but

Influencers cannot buy influence!