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What do you do once you have your webcopy in place? Here are a few tips to make sure that your website works FOR you. The 2 key points of an effective online presence are Content Marketing and Optin Offers. Learn more about them in this presentation.
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All you need to know about Content Marketing and Optin Off ers
HOW TO WRITE WEBCOPY THAT SELLS
(PART 3)
Bianca-Marieta BudauFreelance Copywriter
www.biancamarieta.com
What do you do AFTER people visit your website and read your webcopy?
What do YOU do AFTER people visit your website and read your webcopy?
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
CONTENT MARKETING
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
People read content in diff erent formats.
People read content in diff erent formats.Some people like to read, others prefer to listen,
while most want to watch.
CONTENT MARKETING
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
This is known as “Content Syndication”
SHARING YOUR CONTENT ONLINE
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
This is known as “Content Syndication”You can share your content on:
SHARING YOUR CONTENT ONLINE
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
This is known as “Content Syndication”You can share your content on:
Social Media: Facebook, Twitter, LinkedIn, Pinterest, Google Plus
SHARING YOUR CONTENT ONLINE
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
This is known as “Content Syndication”You can share your content on:
Social Media: Facebook, Twitter, LinkedIn, Pinterest, Google Plus
YouTube, Vimeo, Viddler, Metacafe, Vine (a 7 seconds CTA can work wonders in brining people on your website)
SHARING YOUR CONTENT ONLINE
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
This is known as “Content Syndication”You can share your content on:
Social Media: Facebook, Twitter, LinkedIn, Pinterest, Google Plus
YouTube, Vimeo, Viddler, Metacafe, Vine (a 7 seconds CTA can work wonders in brining people on your website)
Scribd, Docstoc, Digg, Academia.edu, Tumblr
SHARING YOUR CONTENT ONLINE
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
This is known as “Content Syndication”You can share your content on:
Social Media: Facebook, Twitter, LinkedIn, Pinterest, Google Plus
YouTube, Vimeo, Viddler, Metacafe, Vine (a 7 seconds CTA can work wonders in brining people on your website)
Scribd, Docstoc, Digg, Academia.edu, Tumblr iTunes, SoundCloud
SHARING YOUR CONTENT ONLINE
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
Normally, an Optin Off er is put on a website’s homepage.
OPTIN OFFERS
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
Normally, an Optin Off er is put on a website’s homepage.
When it is placed on a dedicated page we call it a Landing Page.
OPTIN OFFERS
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
Normally, an Optin Off er is put on a website’s homepage.
When it is placed on a dedicated page we call it a Landing Page.
It works as a sort of trade: a visitor gets something valuable in exchange for their name and email address.
OPTIN OFFERS
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
Normally, an Optin Off er is put on a website’s homepage.
When it is placed on a dedicated page we call it a Landing Page.
It works as a sort of trade: a visitor gets something valuable in exchange for their name and email address.
The contribution of a good copywriter is VITAL for optin off ers which CONVERT.
OPTIN OFFERS
Bianca-Marieta BudauFreelance Copywriterwww.biancamarieta.com
OPTIN PAGE EXAMPLES
OPTIN PAGE EXAMPLES
OPTIN PAGE EXAMPLES
OPTIN PAGE EXAMPLES
OPTIN PAGE EXAMPLES
Download your FREE template for homepage optin off ers.
FREE OPTIN TEMPLATE!
HI, GORGEOUS!
Do you plan on using this strategy in your online marketing? Let me know how it works! I would love to hear your
opinion!
Care to join my Blog Notifications circle? Send me a message on Google Plus and it’s done!
Let’s be social! Get my latest tips on: Facebook: http://www.facebook.com/marietasblog Twitter: @BiancaMarieta Pinterest: http://www.pinterest.com/biancamarieta